Shoveling Shit: The Messy Truth of Entrepreneurship

Learn more at Duct Tape Marketing in The Messy Truth of Entrepreneurship by John Jantsch in Shuttering Shit: The Messy Truth of Entrepreneurship.

The host John Jantsch sits down with Mike and Kass Lazerow, seasoned businesspeople, owners, and creators of the bold new publication Shoveling Shit: A Love Story, to discuss the episode’s description. The Lazerows are renowned for co-founding Golf.com and Buddy Media [which Salesforce acquired for$ 745 million ]…

Learn more at Duct Tape Marketing in The Messy Truth of Entrepreneurship by John Jantsch in Shuttering Shit: The Messy Truth of Entrepreneurship.

Talk to the entire season here:

Summary of the Episode

Host John Jantsch and Mike Lazerow, seasoned owners and creators of the bold new publication Shoveling Shit: A Love Story, discuss in this instance of the Duct Tape Marketing Podcast. The Lazerows, who co-founded Golf.com and Buddy Media ( which was acquired by Amazon for$ 745 million ), speak with decades of experience to explain the raw, unfiltered reality of innovation. Their talk explores why accepting the chaos—fails, spins, and uncertainty—is not a defining characteristic of the entrepreneurial journey. This episode explores what it really takes to create a company ( and a life ) that lasts, from starting businesses as a married couple to rejecting the myth of work-life balance.

About Kass Lazerow and Mike

Mike Lazerow, a former tech entrepreneur and entrepreneur, has founded numerous businesses, including Buddy Media, which Salesforce purchased for$ 745 million. He now leads Founders Farm and Velos Partners, which invest in and instruct young businesses.

Kass Lazerow is a skilled technician and co-founder with a keen understanding of networks, scaling, and murder. She has collaborated with Mike for more than 20 years. They have supported nearly 100 startups and made over$ 10 billion in realized gains as a whole.

Learn more about their endeavors at shovelingshit.com.

What You’ll Discover in This Season

Why does entrepreneurs focus more on enduring failures than on unforeseen successes?
The “imbalanced living” theory and why work-life stability is a story
How Mike and Kass divide their responsibilities in marriage and organization.
Transparency and communication are essential for leading team.
Major hints from the text that every businessperson needs to be aware of
When should you tilt and how do you choose between your intestines and your metrics?
How accepting doubt gives you a competitive edge
What a legacy looks like for business owners who are driven to make a positive influence

Important Events from the Episode

Why” Shoveling Crap” was the appropriate name for their book, according to 00: 47.
02: 12 – How their co-founders ‘ strengths as spouses and co-founders complement one another
04 :24 – The Unbalanced Life: Choosing Obsession over Balance
06 :06 – Parenting while creating businesses: fair trade-offs
brutal prioritization: Mike’s preferred cheat code at 08:31
Kass’s preferred cheat code is clear leadership, at 09:36.
10:45 – The value of acquiring new skills to succeed in ambiguity
13: 02 – Lessons from the dot-com collapse and losing it all
14: 56 – The cost of a weak co-founder configuration
How shareholders can help spins with better questions, according to 16: 27.
18: 26 – Revisiting victory measures to determine when adjustments are required.
What Mike and Kass ‘ reputation is at 31:31
21: 31 – Where can I connect with the author online and get it?

Discover the True Story of Business.

Want a heartfelt, dark look at what it takes to create something that is true? Explore equipment, stories, and systems to help you achieve in both business and career. Pick up Shoveling Shit: A Love Story.

Visit shovelingshit.com