Category: Blog

The same holds true for those of us who are currently employed in design and development. Having worked on the web for about three years at this point, I’ve seen the typical wax and wane of concepts, strategies, and systems. Every day we as developers and designers get into a routine pattern, a brand-new concept or technology emerges to shake things up and completely alter our planet.

How we got below

I built my first website in the mid-’90s. Design and development on the web back then was a free-for-all, with few established norms. For any layout aside from a single column, we used table elements, often with empty cells containing a single pixel spacer GIF to add empty space. We styled text with numerous font tags, nesting the tags every time we wanted to vary the font style. And we had only three or four typefaces to choose from: Arial, Courier, or Times New Roman. When Verdana and Georgia came out in 1996, we rejoiced because our options had nearly doubled. The only safe colors to choose from were the 216 “web safe” colors known to work across platforms. The few interactive elements (like contact forms, guest books, and counters) were mostly powered by CGI scripts (predominantly written in Perl at the time). Achieving any kind of unique look involved a pile of hacks all the way down. Interaction was often limited to specific pages in a site.

The beginning of website standards

At the turn of the century, a new cycle started. Crufty code littered with table layouts and font tags waned, and a push for web standards waxed. Newer technologies like CSS got more widespread adoption by browsers makers, developers, and designers. This shift toward standards didn’t happen accidentally or overnight. It took active engagement between the W3C and browser vendors and heavy evangelism from folks like the Web Standards Project to build standards. A List Apart and books like Designing with Web Standards by Jeffrey Zeldman played key roles in teaching developers and designers why standards are important, how to implement them, and how to sell them to their organizations. And approaches like progressive enhancement introduced the idea that content should be available for all browsers—with additional enhancements available for more advanced browsers. Meanwhile, sites like the CSS Zen Garden showcased just how powerful and versatile CSS can be when combined with a solid semantic HTML structure.

Server-side language like PHP, Java, and.NET took Perl as the primary back-end computers, and the cgi-bin was tossed in the garbage bin. With these better server-side instruments came the first time of online applications, starting with content-management systems ( especially in the blogging space with tools like Blogger, Grey Matter, Movable Type, and WordPress ). AJAX opened the door to asynchronous interaction between the front end and back end in the mid-2000s. Suddenly, pages could update their content without needing to reload. Developers created a crop of reliable client-side interactions across browsers with wildly varying standards support, such as Prototype, YUI, and jQuery. Techniques like image replacement enable the use of fonts by skilled designers and developers. And technologies like Flash made it possible to add animations, games, and even more interactivity.

These new technologies, standards, and techniques reinvigorated the industry in many ways. As designers and developers explored more diversified styles and layouts, web design flourished. However, we still relied heavily on hacks. When it came to basic layout and text styling, early CSS was a significant improvement over table-based layouts, but its limitations at the time meant that designers and developers still rely heavily on images for complex shapes ( such as rounded or angled corners ) and tiled backgrounds (among other hacks ) for the appearance of full-length columns. All kinds of nested floats or absolute positioning were required for complicated layouts ( or both ). The big five typefaces were initially influenced by flash and image replacement, but both hacks caused accessibility and performance issues. And JavaScript libraries made it simple for anyone to add a dash of interaction to pages, even at the expense of double, even quadrupling, the download size of basic websites.

The web as software platform

The balance between the front end and the back end continued to improve, leading to the development of the current web application era. Between expanded server-side programming languages ( which kept growing to include Ruby, Python, Go, and others ) and newer front-end tools like React, Vue, and Angular, we could build fully capable software on the web. Alongside these tools came others, including collaborative version control, build automation, and shared package libraries. What was once primarily a place for linked documents evolved into a world with endless possibilities.

At the same time, mobile devices became more capable, and they gave us internet access in our pockets. Mobile applications and responsive design opened up opportunities for fresh interactions anytime, anywhere.

This fusion of potent mobile devices and potent development tools contributed to the growth of social media and other centralized tools for people to use and interact with. As it became easier and more common to connect with others directly on Twitter, Facebook, and even Slack, the desire for hosted personal sites waned. Social media made connections on a global scale, with both positive and negative outcomes.

Want a much more in-depth account of how we came to this, along with some other suggestions for improvement? ” Of Time and the Web” was written by Jeremy Keith. Or check out the” Web Design History Timeline” at the Web Design Museum. A fun tour through” Internet Artifacts” is also provided by Neal Agarwal.

Where we are now

In the last couple of years, it’s felt like we’ve begun to reach another major inflection point. As social-media platforms fracture and wane, there’s been a growing interest in owning our own content again. There are many different ways to create websites, from the tried-and-true classic of hosting plain HTML files to static site generators to content management systems of all kinds. We lose essential infrastructure for discovery and connection because of social media’s fracture, which also comes with a price. Webmentions, RSS, ActivityPub, and other tools of the IndieWeb can help with this, but they’re still relatively underimplemented and hard to use for the less nerdy. We can create incredible personal websites and update them frequently, but without discovery and connection, it can feel as though we should be yelling into the void.

Browser support for CSS, JavaScript, and other standards like web components has accelerated, especially through efforts like Interop. In a fraction of the time that they once did, new technologies receive universal support. When I first learn about a new feature, I frequently discover that its coverage is already over 80 % when I check the browser support. Browser support is frequently the only obstacle to using newer techniques today, rather than the time it takes to train and adopt new techniques.

Today, with a few commands and a couple of lines of code, we can prototype almost any idea. With all the tools we currently have, it is simpler than ever to launch a new venture. However, as we upgrade and maintain these frameworks, we eventually pay the upfront costs that these frameworks may initially save in terms of our technical debt.

Adopting new standards can sometimes take longer if we rely on third-party frameworks because we might have to wait for those frameworks to adopt them. These frameworks—which used to let us adopt new techniques sooner—have now become hindrances instead. These same frameworks frequently come with performance costs, making users have to wait for scripts to load before interacting with or reading pages. And when scripts fail ( whether through poor code, network issues, or other environmental factors ), there’s often no alternative, leaving users with blank or broken pages.

Where do we go from here?

Today’s hacks help to shape tomorrow’s standards. And there’s nothing inherently wrong with embracing hacks —for now—to move the present forward. Problems only arise when we refuse to acknowledge that they are hacks or when we choose not to replace them. What can we do to create the web’s future that we desire?

Build for the long haul. Optimize for performance, for accessibility, and for the user. Weigh the costs of those developer-friendly tools. How do they affect everything else besides making your job a little easier today? What’s the cost to users? To future developers? To standards adoption? The convenience may be worthwhile in some circumstances. It’s occasionally just a hack that you’ve gotten used to. And occasionally, it prevents you from pursuing better options.

Start from standards. Standards change over time, but browsers have done a remarkably good job of staying current with outdated standards. The same isn’t always true of third-party frameworks. Even the most advanced HTML from the 1990s still function flawlessly today. Even after a few years, the same can’t be said about websites created with frameworks.

Design with care. Whether your craft is code, pixels, or processes, consider the impacts of each decision. Many modern tools have the convenience of making the necessary decisions that have led to its design and not always considering the effects those decisions can have. Use the time saved by modern tools to think more carefully and make decisions with care rather than rushing to “move fast and break things.”

Always be learning. If you’re always learning, you’re also growing. Sometimes it may be hard to pinpoint what’s worth learning and what’s just today’s hack. Even if you were to concentrate solely on learning standards, you might end up focusing on something that won’t matter next year. ( Remember XHTML? ) However, ongoing learning opens up new neural connections, and the techniques you learn in one day may be useful for guiding future experiments.

Play, experiment, and be weird! This web that we’ve built is the ultimate experiment. Despite being the single largest human endeavor in history, each of us has the ability to make our own money out of it. Be courageous and try new things. Build a playground for ideas. In your own bizarre science lab, perform bizarre experiments. Start your own small business. There has never been a more empowering place to be creative, take risks, and explore what we’re capable of.

Share and amplify. As you experiment, play, and learn, share what’s worked for you. Write on your own website, post on whichever social media site you prefer, or shout it from a TikTok. Write something for A List Apart! But take the time to amplify others too: find new voices, learn from them, and share what they’ve taught you.

Go forth and make

As designers and developers for the web ( and beyond ), we’re responsible for building the future every day, whether that may take the shape of personal websites, social media tools used by billions, or anything in between. Let’s imbue our values into the things that we create, and let’s make the web a better place for everyone. Create something that you are uniquely qualified to make. Then share it, make it better, make it again, or make something new. Learn. Make. Share. Grow. Rinse and repeat. Every time you think that you’ve mastered the web, everything will change.

I’d like you to consider this a “yes … and” piece to complement Joe’s post. I’m just trying to contradict what he’s saying, but I’m just trying to give some context to initiatives and opportunities where AI can make a difference for people with disabilities. To be clear, I’m not saying that there aren’t true threats or pressing problems with AI that need to be addressed—there are, and we’ve needed to address them, like, yesterday—but I want to take a little time to talk about what’s possible in hope that we’ll get there one day.

Other words

Joe’s article spends a lot of time examining how computer vision models can create other word. He raises a lot of valid points about the state of the world right now. And while computer-vision concepts continue to improve in the quality and complexity of information in their information, their benefits aren’t wonderful. He argues to be accurate that the state of image research is currently very poor, especially for some graphic types, in large part due to the lack of context-based analysis that exists in the AI systems ( which is a result of having separate “foundation” models for text analysis and image analysis ). Today’s models aren’t trained to distinguish between images that are contextually relevant ( that should probably have descriptions ) and those that are purely decorative ( which might not need a description ) either. However, I still think there’s possible in this area.

As Joe mentions, human-in-the-loop publishing of alt word should definitely be a factor. And if AI can intervene and provide a starting point for alt text, even if the quick reads,” What is this BS?” That’s not correct at all … Let me try to offer a starting point— I think that’s a win.

If we can specifically teach a design to consider image usage in context, it might be able to help us more swiftly distinguish between images that are likely to be beautiful and those that are more descriptive. That will help clarify which situations require image descriptions, and it will increase authors ‘ effectiveness in making their sites more visible.

The image example provided in the GPT4 announcement provides an interesting opportunity as well, even though complex images like graphs and charts are challenging to describe in any kind of succinct way ( even for humans ). Let’s say you came across a map that was simply the description of the chart’s name and the type of representation it was: Pie map comparing smartphone usage to have phone usage in US households earning under$ 30, 000 annually. ( That would be a pretty bad alt text for a chart because it would frequently leave many unanswered questions about the data, but let’s just assume that that was the description in place. ) Imagine a world where people could ask questions about the vivid if their browser knew that the image was a dessert chart ( because an ship model concluded this ).

• Perform more people use have apps or smartphones?
• How many more?
• Is there a group of people who don’t collapse under any of these categories?
• How many is that?

Setting aside the realities of large language model ( LLM) hallucinations—where a model just makes up plausible-sounding “facts” —for a moment, the opportunity to learn more about images and data in this way could be revolutionary for blind and low-vision folks as well as for people with various forms of color blindness, cognitive disabilities, and so on. It might also be helpful in education settings to assist those who can see these graphs as they are able to comprehend the information in the charts.

What if you could request your website to make a complicated chart simpler? What if you asked it to separate a single line from a collection curve? What if you could request your website to change the color combinations in your website so that it works better for your type of color blindness? What if you asked it to switch colours in favor of habits? Given these resources ‘ chat-based interface and our existing ability to manipulate photos in today’s AI devices, that seems like a chance.

Imagine a specially designed model that could extract the data from that chart and transfer it to another format. For example, perhaps it could turn that pie chart ( or better yet, a series of pie charts ) into more accessible ( and useful ) formats, like spreadsheets. That would be awesome!

Matching systems

When Safiya Umoja Noble chose to write her guide Algorithms of Oppression, she hit the nail on the head. Although her book focused on the techniques that search engines can foster racism, I believe it to be extremely accurate to say that all laptop models have the potential to intensify issue, discrimination, and hatred. We all know that poorly designed and maintained algorithms are very harmful, whether it’s Twitter that keeps bringing you the most recent tweet from a drowsy billionaire, YouTube that keeps us in a q-hole, or Instagram that keeps us guessing what natural bodies look like. A large portion of this is attributable to the lack of variety in those who create and shape them. When these programs are built with comprehensively baked in, yet, there’s real potential for engine growth to help people with impairments.

Consider Mentra, for instance. They serve as a community of employment for people who are neurodivers. Based on more than 75 data points, they match job seekers with prospective employers using an algorithm. On the job-seeker side of things, it considers each candidate’s abilities, their needed and desired office apartments, economic sensitivities, and so on. On the employer side, it considers each work environment, communication factors related to each job, and the like. Mentra made the decision to change the script when it came to traditional employment websites because it was run by neurodivergent people. They lower the emotional and physical labor on the job-seeker side of things by recommending available candidates to companies who can then connect with job seekers that they are interested in.

More people with disabilities can be used to create algorithms, which can lessen the likelihood that they will harm their communities. That’s why diverse teams are so important.

Imagine if the social media company’s recommendation engine was tuned to prioritize follow recommendations from people who discussed topics of interest to those who were fundamentally different from your current sphere of influence. For instance, if you followed a group of nondisabled white male academics who spoke about AI, it might be advisable to follow those who are disabled, aren’t white, or aren’t men who also speak about AI. If you took its recommendations, perhaps you’d get a more holistic and nuanced understanding of what’s happening in the AI field. These same systems should also use their understanding of biases about particular communities—including, for instance, the disability community—to make sure that they aren’t recommending any of their users follow accounts that perpetuate biases against (or, worse, spewing hate toward ) those groups.

Other ways that AI can helps people with disabilities

I’m sure I could go on and on about using AI to assist people with disabilities, but I’m going to make this last section into a bit of a lightning round. In no particular order:

Voice preservation. You may have seen the VALL-E paper or Apple’s Global Accessibility Awareness Day announcement or you may be familiar with the voice-preservation offerings from Microsoft, Acapela, or others. People who have ALS ( Lou Gehrig’s disease ), motor-neuron disease, or other medical conditions that can prevent them from talking can greatly benefit from having an AI model that can mimic your voice. This is, of course, the same tech that can also be used to create audio deepfakes, so it’s something that we need to approach responsibly, but the tech has truly transformative potential.
• Voice recognition. Researchers like those involved in the Speech Accessibility Project are offering compensation to people with disabilities for their assistance in the collection of audio recordings of people with atypical speech. As I type, they are actively recruiting people with Parkinson’s and related conditions, and they have plans to expand this to other conditions as the project progresses. More people with disabilities will be able to use voice assistants, dictation software, and voice-response services as a result of this research, which will result in more inclusive data sets that will enable them to use their computers and other devices more easily and with just their voices.
• Text transformation. LLMs of the current generation are quite capable of changing text without creating hallucinations. This is incredibly empowering for those who have cognitive disabilities and who may benefit from text summaries or simplified versions, or even text that has been prepared for bionic reading.

the value of various teams and data

Our differences must be acknowledged as important. The intersections of the identities we exist in have an impact on our lived experiences. These lived experiences—with all their complexities ( and joys and pain ) —are valuable inputs to the software, services, and societies that we shape. Our differences must be reflected in the data we use to develop new models, and those who provide it need to be compensated for doing so. More robust models are produced by inclusive data sets, which promote more justifiable outcomes.

Want a model that doesn’t demean or patronize or objectify people with disabilities? Make sure that you include information about disabilities that is written by people who have a range of disabilities and that is well represented in the training data.

Want a model that doesn’t use ableist language? You might be able to use already-existing data sets to create a filter that can read and interpret ableist language before it is read. That being said, when it comes to sensitivity reading, AI models won’t be replacing human copy editors anytime soon.

Want a coding copilot who can provide you with useful recommendations after the jump? Train it on code that you know to be accessible.

I have no doubt that AI can and will harm people … today, tomorrow, and well into the future. But I also believe that we can acknowledge that and, with an eye towards accessibility ( and, more broadly, inclusion ), make thoughtful, considerate, and intentional changes in our approaches to AI that will reduce harm over time as well. Today, tomorrow, and well into the future.

Many thanks to Kartik Sawhney for helping me with the development of this piece, Ashley Bischoff for her invaluable editorial assistance, and, of course, Joe Dolson for the prompt.

I am a artistic. What I do is alchemy. It is a secret. Instead of letting it get done by me, I do it.

I am a artistic. Not all aspiring artists approve of this brand. No everyone sees themselves in this way. Some innovative persons incorporate technology into their work. That is their reality, and I respect it. Sometimes I even envy them, a minor. But my operation is different—my becoming is unique.

Apologizing and qualifying in advance is a diversion. That’s what my mind does to destroy me. I’ll leave it alone for today. I may regret and then qualify. After I’ve said what I originally said. Which is challenging enough.

Except when it is simple and flows like a beverage valley.

Sometimes it does. Maybe what I need to make arrives in a flash. I’ve learned to avoid saying it right away because people think you don’t work hard enough when you know it’s the best idea when you’re on the go and you know it’s the best idea.

Sometimes I just keep working until the plan strikes me. It occasionally arrives right away, but I don’t remind people for three weeks. Maybe I get so excited about something that just happened that I blurt it out and didn’t stop myself. like a child who discovered a reward in a box of Cracker Jacks. I occasionally manage to get away with this. Maybe another persons agree: yes, that is the best idea. Most times they don’t and I regret having given way to joy.

Passion should only be saved for the meet, when it matters. not the informal gathering that two different gatherings precede that appointment. Anyone knows why we have all these sessions. We keep saying we’re getting rid of them, but we keep discovering new ways to get them. They occasionally yet excel. But occasionally they detract from the real job. The percentages between when conferences are important, and when they are a sad distraction, vary, depending on what you do and where you do it. And who you are and how you go about doing it. Suddenly I digress. I am a artistic. That is the topic.

Sometimes, despite many hours of diligent effort, someone is hardly useful. Maybe I have to take that and move on to the next task.

Don’t question about approach. I am a artistic.

I am a innovative. I don’t command my goals. And I don’t handle my best tips.

I can nail aside, surround myself with information or photos, and maybe that works. I can go for a walk, and maybe that works. There is a Eureka that has nothing to do with sizzling fuel and flowing pots. I may be making dinner. I frequently have a sense of direction when I awaken. The idea that may have saved me disappears almost as frequently as I become aware and a part of the world once more as a senseless wind of oblivion. For ingenuity, I believe, comes from that other world. The one we enter in aspirations, and possibly, before conception and after death. But that’s for authors to know, and I am not a writer. I am a innovative. Theologians are encouraged to build massive armies in their artistic world, which they insist is true. But that is another diversion. And one that is sad. Possibly on a much bigger issue than whether or not I am creative. But that’s also a step backwards from what I’m trying to say.

Often the process is mitigation. And horror. You know the cliché about the abused designer? It’s true, even when the artist ( and let’s put that noun in quotes ) is trying to write a soft drink jingle, a callback in a tired sitcom, a budget request.

Some individuals who detest being called artistic perhaps been closeted artists, but that’s between them and their gods. No offence meant. Your wisdom is correct, too. However, mine is for me.

Creatives understand artists.

Disadvantages are aware of cons, just like queers are aware of queers, just like real rappers are aware of genuine rappers. Creatives feel enormous regard for creatives. We love, respect, emulate, and nearly deify the excellent ones. To revere any man is, of course, a horrible mistake. We have been warned. We know much. We know people are simply people. They dispute, they are depressed, they regret their most critical decisions, they are weak and thirsty, they can be cruel, they can be just as terrible as we can, if, like us, they are clay. But. But. However, they produce this incredible point. They give birth to something that may not exist before them and couldn’t exist without. They are the inspirations of thought. And I suppose, since it’s only lying it, I have to put that they are the mother of technology. Ba ho backside! Okay, that’s done. Continue.

Creatives belittle our personal small successes, because we compare them to those of the wonderful people. Wonderful video! Also, I‘m no Miyazaki. Now THAT is glory. That is glory straight out of the mouth of God. This half-starved small item that I made? It essentially fell off the pumpkin vehicle. And the carrots weren’t even new.

Creatives knows that, at best, they are Salieri. That is what Mozart’s artists do, actually.

I am a artistic. I haven’t worked in advertising in 30 years, but in my hallucinations, it’s my previous artistic managers who judge me. They are correct to do that. I am very lazy, overly simplistic, and when it actually counts, my mind goes blank. There is no supplement for innovative function.

I am a innovative. Every project I create has a goal that makes Indiana Jones appear older and snoring in a balcony head. The more I pursue creativity, the faster I can complete my work, and the longer I obsess over my ideas and whizz around in circles before I can complete that task.

I can move ten times more quickly than those who aren’t creative, those who have only had a short-cut of creativity, and those who have just had a short-cut of creativity for work. Only that I spend twice as long as they do putting the job away before I work ten times as quickly as they do. When I put my mind to it, I am so confident in my ability to do a fantastic career. I am that attached to the excitement rush of delay. The climb also terrifies me.

I am not an actor.

I am a artistic. No an actor. Though I dreamed, as a child, of eventually being that. Some of us criticize our abilities and like our own accomplishments because we are not Michelangelos and Warhols. That is narcissism—but at least we aren’t in elections.

I am a artistic. Though I believe in reason and science, I decide by intelligence and urge. And sit with what follows—the disasters as well as the achievements.

I am a innovative. Every term I’ve said these may offend another artists, who see things differently. Ask two artists a problem, get three ideas. Our dispute, our enthusiasm about it, and our responsibility to our own reality are, at least to me, the facts that we are artists, no matter how we may think about it.

I am a artistic. I lament my lack of taste in the areas of human knowledge that I know quite little, that is to say about everything. And I trust my preference above all other items in the regions closest to my soul, or perhaps, more precisely, to my passions. Without my addictions, I’d probably have to spend the majority of our time looking ourselves in the eye, which is something that almost none of us can do for very long. No seriously. No actually. Because many in existence, if you really look at it, is terrible.

I am a artistic. I believe, as a family believes, that when I am gone, some little good part of me will take on in the head of at least one other people.

Working frees me from worrying about my job.

I am a innovative. I fear that my little present will disappear without warning.

I am a innovative. I spend way too much time making the next thing, given that almost nothing I create did achieve the level of brilliance I conceive of.

I am a innovative. I think method is the most amazing secret. I think it is so important that I’m actually foolish enough to publish an essay I wrote into a small machine without having to go through or edit it. I didn’t do this generally, I promise. But I did it right away because I was even more frightened of forgetting what I was saying because I was afraid of you seeing through my sad movements toward the beautiful.

There. I think I’ve said it.

Jarret Redding’s book Cold Outreach Strategies That Basically Job in 2025 is available for reading more at Duct Tape Marketing.

The Duct Tape Marketing Podcast with Matthew McQueen In this instance of the Duct Tape Marketing Podcast, I interviewed Matthew McQueen, co-founder of Coldlytics, a company that specializes in research-based direct technology for cool awareness. Matthew has helped electronic companies and B2B companies refine their cool email strategy, improve outbound profits, and increase customer acquisition ]…]

Jarret Redding’s book Cold Outreach Strategies That Basically Job in 2025 is available for reading more at Duct Tape Marketing.

Matthew McQueen’s The Duct Tape Marketing Radio

In this instance of the Duct Tape Marketing Podcast, I interviewed Matthew McQueen, co-founder of Coldlytics, a company that specializes in research-based direct technology for cool awareness. Matthew has helped electronic agencies and B2B businesses refine their cool email strategy, increase outbound sales, and boost client acquisition with qualified, high-quality prospecting lists.

During our chat, Matthew shared meaningful insights on how businesses can improve cold awareness by focusing on personal, value-driven engagement more than mass-email tactics. He explained why some cool email efforts fail, how businesses can use AI to improve internet personalization, and why smaller, highly targeted prospect listings result in higher response rates.

For businesses looking to improve cold outreach results, Matthew’s approach to digital prospecting and B2B marketing is revolutionary. By prioritizing high-quality data, personalization, and multi-channel engagement, companies can increase business growth and close more deals efficiently.

Key Takeaways:

Focus on a targeted lead generation strategy with high-intent prospects who are more likely to engage rather than blasting thousands of emails.
• Personalization is Key – Generic cold emails don’t work. To connect with potential clients, use email personalization techniques like referencing website data, industry involvement, or prior marketing activities.
• AI and Automation Can Help—but Only If Used Right – Sales automation tools and AI in sales can improve efficiency, but they should enhance personalization, not replace human connection.
• Multi-Touchpoint Outreach Works Best – Combining email marketing, direct marketing, LinkedIn engagement, and even phone calls creates an omnichannel approach that builds trust faster.
• The best outbound marketing strategies call for constant testing and iteration to optimize email prospecting sequences and messaging for better conversion rates.
• Smaller, More Qualified Lists Convert Better – Instead of sending mass emails to a broad audience, create a refined list of ideal prospects based on industry, company size, and digital marketing activity.

Chapters:

]00: 09 ] Introduction to Matthew McQuinn
• ]00: 54] Outreach with Intention and Value
• ]02: 57] Targeting Your Cold Outreach
• ]07: 18] How is AI Impacting Lead Generation?
• ]10: 51] What Works to Generate Leads
• ]14: 14] Brand, Privacy, and Effective Outreach
• ]16: 44] Qualifying Leads
• ]21: 10] The Most Effective Form of Outreach

More About Matt McQueen:

Check out Matt McQueen&#8217, s Website
• Connect with Matt McQueen on LinkedIn

Duct Tape Marketing Podcast brings you this episode.

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There’s always been a better day to curl up with a guide that can carry you anyplace more magnificent, odd, or interesting. This year will discover some great releases from established books, like a Cosmere short story collection from Brandon Sanderson, and V. E. Schwab’s Sapphic monster amazing Bury Our Legs in the Midnight Soil. There ]… ]

The Biggest Fantasy Books of 2025 arose initially on Den of Geek.

Welcome&#8230, to Jurassic Park! Once!

Just a few decades after Jurassic World: Dominion flooded the world with large locusts from the dinosaurs, Paramount is sending us up to Isla Nublar, hoping to instill some of the magic of the first Steven Spielberg film in Jurassic World: Resurrection.

It’s appropriate then that the first Rebirth trailer isn’t really scenes of Scarlett Johansson and Mahershala Ali playing fresh heroes. The video also contains numerous references to the classic movie, its sequel, and even the Michael Crichton tale that served as its inspiration.

Most fans are aware of the liberties Spielberg and his writer, David Koepp, who co-wrote the story for Resurrection and share a payment with Crichton, took with the book at this point. The author depicted Donald Gennaro as a great man who gave himself up to keep kids Lex and Tim rather than a selfish coward who passed away on the floor. Contrary to what the book depicted in the book, John Hammond was depicted as a violent person who cares more about the middle line than his own grandchildren.

However, fans of the book have longer defended a striking series from the 1990 book, one that didn&#8217, t create it on display. In the book, Grant travels by ship from Lex and Tim to the command centre, a risky trip that includes an invasion by the T-Rex. The scene was included in Spielberg’s unique script, but Spielberg finally decided to cut it from the completed movie, leaving viewers to ponder what might have been.

When they saw the Resurrection video, those viewers ‘ sight must have sprang open like a dilophosaurus about to vomit. What do they see at the end of the video, but a picture of a ship surrounded by spinosauruses, trapping the people for a mosasaurus harm.

No, the picture is n&#8217, t a 1: 1 language of the time from the reserve, which took place on an appeal. However, it has the same fundamentals that made the book so frightful, including the risk of raptors from the strong.

Speaking of the triceratops, it &#8217, s again! And has brought its relatives!

The spinosaurus was the most powerful addition to Jurassic Park III, making it a faster and more intense creature than the T-Rexes who ruled in Jurassic Park and The Lost World: Jurassic Park. Earlier in the film, Joe Johnston‘s spino taking on the T-Rex was adapted from the wrestling world. The spino became the real king of the thunder lizards after defeating the former large poor.

Jurassic Park III has only grown in size despite first receiving mixed reviews. Even after Jurassic World made the T-Rex again on sort by having it beat the mutated Indominus Rex, the fan base is growing for the spinosaurus. For triceratops followers, T-Rex&#8217, s post-retirement win just built enthusiasm for their beloved rex.

Jurassic World: Resurrection producer Gareth Edwards obviously fits that mold because the trailer is full of spinos, including the aforementioned group surrounding the vessel for a bad thunder team-up.

The Resurrection trailer also features more deft nods to the past in addition to these significant winks to earlier films. We&#8217, ve got pictures of favourite places, including the assaults of the T-Rex brush that shocked bad Tim and the pleasant center, complete with symbol that reads &#8220, When Dinosaurs Ruled the Earth. At the end of the truck, a mosasaurus jumps from the waters, just like it did at the end of the first Jurassic World video. And, of course, we get a dozen strains of the great John Williams report from the first film.

Lest these grins seem boring, rest assured that the video gets playful with its recommendations. The way it faithfully recreates a favourite scene from the first movie might be the best illustration. The first T-Rex attack in Jurassic Park culminates in Ian Malcolm waving a rocket to avenge the beast&#8217 ;s attention and entice him to leave the car with the children. In an awesome Spielberg profile picture, the camera pushes in on Alan Grant&#8217, s mouth as he barks, &#8220, Ian! Don&#8217, t shift. &#8221, The Jurassic World: Resurrection image echos that time, this period with Ali&#8217, s figure waving the rocket and Johansson calling his name.

That humor is good for Rebirth, which has a good dose of pulp adventure between its callbacks. Rebirth, according to the trailer, might be the ideal sequel, one that accepts the past while moving in new directions.

But if nostalgia is n&#8217, t all you want from a new Jurassic World movie, there&#8217, s at least one new element everyone will be talking about the new dino fans are calling the &#8220, D-Rex, &#8221, a new threat that, according to director Gareth Edwards in a new interview with Vanity Fair, is inspired by the T-Rex, the Rancor from Return of the Jedi, and the Xenomorph from the Alien movies. Take a look at the newbie below:

Looks cuddly, does n&#8217, t it?

Jurassic Park: Rebirth roars into theaters on July 2, 2025.

The first post on Den of Geek‘s Jurassic Word Rebirth Trailer features Massive Callbacks to Jurassic Park 3 and the novel was first published.

Over the course of the past 40 years, Ke Huy Quan has accomplished a lot: he has collaborated with some of the greatest film stars of all time, including Harrison Ford and Michelle Yeoh, he has starred in numerous classic films, studied martial art with Tan Tao-liang, and performed actions prank dancing under Corey Yeun, and won an Oscar. ]… ]

The first article on Den of Geek was Ke Huy Quan’s What He Learned From Goonies, Indiana Jones, and Everything Everyday.

Welcome&#8230, to Jurassic Park! Once!

With Jurassic World: Rebirth, Paramount is returning to Isla Nublar, maybe bringing some of the magic from the first Steven Spielberg film to life. Just a few decades after Jurassic World: Dominion flooded the world with huge locusts from reptiles.

It’s appropriate then that the first Rebirth trailer isn’t really scenes of Scarlett Johansson and Mahershala Ali playing fresh heroes. The video also makes numerous references to the Michael Crichton novel that served as the movie’s inspiration, as well as the initial one, which was also used as the inspiration for the sequel.

Most fans are aware of the freedoms Spielberg and his screenwriter, David Koepp, who co-author the story for Resurrection and who also has a record with Crichton, took with the book. The author saw Donald Gennaro as a great man who gave his life to save Lex and Tim from selfish cowards who passed away in the bathroom. Contrary to what the tale depicted in the book as Santa Claus who sported a violent businessman rather than a wealthy investor.

However, fans of the book have longer defended a striking collection from the 1990 book, one that didn&#8217, t create it on display. In the book, Grant travels by ship from Lex and Tim to the command centre, a risky trip that includes an invasion by the T-Rex. Fans were left wondering what might have happened if Spielberg had included the scene in the initial script but finally decided to cut it from the finished movie.

When they saw the Resurrection video, those viewers ‘ sight must have sprang open like a dilophosaurus about to vomit. What do they see at the end of the video, but a picture of a ship surrounded by spinosauruses, trapping the people for a mosasaurus harm.

No, the picture is n&#8217, t a 1: 1 language of the time from the reserve, which took place on an appeal. However, it has the same fundamentals as the book, including the risk of raptors from the strong.

Speaking of the hadrosaur, it &#8217, s again! And has brought its relatives!

The spinosaurus was the most powerful addition to Jurassic Park III, making it a faster and more intense creature than the T-Rexes who ruled in Jurassic Park and The Lost World: Jurassic Park. Joe Johnston, the chairman of Jurassic Park III, adapted a wrestling scene from the real world and introduced the spino version of the T-Rex very early in the film. The spino became the real king of the thunder lizards after defeating the original big poor.

Jurassic Park III has only grown in size despite originally receiving mixed reviews. Even after Jurassic World made the T-Rex again on sort by having it fight the mutated Indominus Rex, the fan base is growing for the spinosaurus. For triceratops followers, T-Rex&#8217, s post-retirement win just built enthusiasm for their beloved rex.

Jurassic World: Resurrection chairman Gareth Edwards obviously fits that mold because the trailer is full of spinos, including the aforementioned group surrounding the vessel for a bad thunder team-up.

The Resurrection trailer also features more deft nods to the past in addition to these significant winks to earlier films. We&#8217, ve got pictures of favourite areas, including the ravages of the T-Rex brush that shocked bad Tim and the pleasant center, complete with symbol that reads &#8220, When Dinosaurs Ruled the Earth. At the end of the trailer, a mosasaurus jumps from the water, just like it did at the end of the first Jurassic World trailer. And, of course, we get a few strains of the perfect John Williams score from the first movie.

Lest these winks seem tedious, rest assured that the trailer gets playful with its references. The way it faithfully recreates a favorite scene from the first movie might be the best illustration. The first T-Rex attack in Jurassic Park culminates with Ian Malcolm waving a flare to pique the beast’s attention and entice him to leave the jeep with the kids. In an amazing Spielberg profile shot, the camera pushes in on Alan Grant&#8217, s face as he barks, &#8220, Ian! Don&#8217, t move. &#8221, The Jurassic World: Rebirth scene echos that moment, this time with Ali&#8217, s character waving the flare and Johansson calling his name.

Rebirth, which has a healthy dose of pulp adventure between its callbacks, sounds promising because of that playfulness. Rebirth, according to the trailer, might be the ideal sequel, one that accepts the past while moving in new directions.

But if nostalgia is n&#8217, t all you want from a new Jurassic World movie, there&#8217, s at least one new element everyone will be talking about the new dino fans are calling the &#8220, D-Rex, &#8221, a new threat that, according to director Gareth Edwards in a new interview with Vanity Fair, is inspired by the T-Rex, the Rancor from Return of the Jedi, and the Xenomorph from the Alien movies. Take a look at the newbie below:

Looks cuddly, does n&#8217, t it?

Jurassic Park: Rebirth roars into theaters on July 2, 2025.

The first post Jurassic Word Rebirth Trailer Features Huge Callbacks to Jurassic Park 3 and the Novel appeared on Den of Geek.

The first video for Fantastic Four: First Steps brims with 1960s World god. We’ve got the Marvel-1, we’ve got H. E. R. B. I. E. with a reel-to-reel for a experience, we’ve got Baxter Building in all of its glory. Yet, we don’t have much of another defining feature of 1960s Marvel: Cold War politics. Unless, of course, the mystery ]… ]

The second article on Den of Geek was Fantastic Four Red Ghost Theory Makes Perfect Sense for the Marvel film.

Welcome&#8230, to Jurassic Park! Once!

With Jurassic World: Rebirth, Paramount is returning to Isla Nublar, maybe bringing some of the magic from the first Steven Spielberg film to life. Just a few decades after Jurassic World: Dominion flooded the world with huge locusts from reptiles.

It&#8217 ;s fitting then that the first Rebirth trailer is n’t just images of new heroes played by Scarlett Johansson and Mahershala Ali. The video also contains numerous references to the classic movie, its sequel, and even the Michael Crichton book that served as its inspiration.

Most readers are aware of the freedoms Spielberg and his writer, David Koepp, who co-wrote the story for Resurrection and share a payment with Crichton, took with the book. The author depicted Donald Gennaro as a great man who gave himself up to keep kids Lex and Tim rather than a selfish wimp who passed away on the floor. Contrary to what the book depicted in the book, John Hammond was no depicted as Santa Claus posing as an investor, but as a cruel person who cares more about the bottom line than his own grandchildren.

However, fans of the book have longer defended a striking collection from the 1990 book, one that didn&#8217, t create it on display. In the book, Grant travels by ship from Lex and Tim to the command centre, a risky trip that includes an invasion by the T-Rex. Spielberg included the picture in their original script, but in the end, the director cut it from the done movie, leaving viewers to know what might have been.

When they saw the Resurrection video, those viewers ‘ sight must have sprang open like a dilophosaurus about to vomit. What do they see at the end of the video, but a picture of a ship surrounded by spinosauruses, trapping the people for a mosasaurus harm.

No, the picture is n&#8217, t a 1: 1 language of the time from the reserve, which took place on an appeal. However, it has the same fundamentals as the book, including the threat of raptors from the strong.

Speaking of the triceratops, it &#8217, s again! And has brought its relatives!

The triceratops was a faster and more intense creature than the T-Rexes who ruled Jurassic Park and The Lost World: Jurassic Park. Joe Johnston, the chairman of Jurassic Park III, adapted a grappling scene from the real world and introduced the spino version of the T-Rex very early in the film. The spino established itself as the real king of the lightning lizards after defeating the original big negative.

Jurassic Park III has only increased in size despite first receiving a mixed reaction. Even after Jurassic World made the T-Rex again on kind by having it beat the mutated Indominus Rex, the fan base is growing for the spinosaurus. For triceratops followers, T-Rex&#8217, s post-retirement win just built enthusiasm for their beloved rex.

Jurassic World: Resurrection chairman Gareth Edwards obviously fits that mold because the trailer is full of spinos, including the aforementioned group surrounding the vessel for a bad thunder team-up.

The Reincarnation trailer also features more deft nods to the past in between these key winks to previous ones. We&#8217, ve got pictures of favourite places, including the assaults of the T-Rex brush that shocked bad Tim and the pleasant center, complete with symbol that reads &#8220, When Dinosaurs Ruled the Earth. At the conclusion of the truck, a mosasaurus jumps from the water, similar to what happened in the first Jurassic World truck. And, of course, we get a dozen strains of the great John Williams report from the first film.

Lest these grins seem boring, rest assured that the video gets playful with its recommendations. The way it faithfully recreates a favourite scene from the first movie might be the best illustration. The second T-Rex strike in Jurassic Park culminates with Ian Malcolm waving a rocket to pique the beast’s attention and entice him to leave the car with the kids. In an awesome Spielberg profile picture, the camera pushes in on Alan Grant&#8217, s mouth as he barks, &#8220, Ian! Don&#8217, t walk. &#8221, The Jurassic World: Resurrection image echos that time, this period with Ali&#8217, s character waving the flare and Johansson calling his name.

That humor is good for Rebirth, which has a good dose of pulp adventure between its callbacks. Rebirth, according to the trailer, might be the ideal sequel, one that accepts the past while moving in new directions.

But if nostalgia is n&#8217, t all you want from a new Jurassic World movie, there&#8217, s at least one new element everyone will be talking about the new dino fans are calling the &#8220, D-Rex, &#8221, a new threat that, according to director Gareth Edwards in a new interview with Vanity Fair, is inspired by the T-Rex, the Rancor from Return of the Jedi, and the Xenomorph from the Alien movies. Take a look at the newbie below:

Looks cuddly, does n&#8217, t it?

Jurassic Park: Rebirth roars into theaters on July 2, 2025.

The first post on Den of Geek: Jurassic Word Rebirth Trailer Features Huge Callbacks to Jurassic Park 3 and the Novel.

The RPG style is ideal for playing on the go, whether you only have a few minutes to level up or you’re traveling for longer and have plenty of time to explore a huge new world. Or game on the couch also, since we’re talking about the Nintendo ]…]

On Den of Geek, the second article 15 Best Nintendo Switch RPGs Ranked second appeared.

Welcome&#8230, to Jurassic Park! Afterwards!

We return to Isla Nublar in the hopes that Jurassic World: Resurrection will bring some of the secret from the first Steven Spielberg film, which was released a few years after Jurassic World: Dominion flooded the earth with huge insects from the animals.

It’s appropriate then that the first Resurrection trailer isn’t really scenes of novel heroes played by Scarlett Johansson and Mahershala Ali. The video also contains numerous references to the classic movie, its sequel, and even the Michael Crichton book that served as its inspiration.

Most readers are aware of the freedoms Spielberg and his writer, David Koepp, who co-wrote the story for Resurrection and share a payment with Crichton, took with the book. The author saw Donald Gennaro as a great man who gave his life to save Lex and Tim from selfish cowards who passed away in the bathroom. Contrary to what the book depicted in the book, John Hammond was depicted as a violent man who cares more about the middle range than his own grandchildren.

However, fans of the book have longer defended a striking series from the 1990 book, one that didn&#8217, t create it on display. Lex and Tim are transported by ship to the command center in the book, a dangerous journey that includes a T-Rex attack. Fans were left wondering what might have happened if Spielberg had included the scene in the initial script but finally decided to cut it from the finished movie.

When they saw the Resurrection video, those viewers ‘ sight must have sprang open like a dilophosaurus about to vomit. What do they see at the end of the video, but a picture of a ship surrounded by spinosauruses, trapping the people for a mosasaurus harm.

No, the picture is n&#8217, t a 1: 1 language of the time from the reserve, which took place on an appeal. However, it has the same fundamentals as the book, including the threat of raptors from the strong.

Speaking of the triceratops, it &#8217, s again! And has brought its relatives!

The triceratops was a faster and more intense creature than the T-Rexes who ruled Jurassic Park and The Lost World: Jurassic Park. Joe Johnston, the chairman of Jurassic Park III, adapted the wrestlers world to his spino approach to the T-Rex very early in the film. The spino became the real king of the thunder lizards after defeating the original big poor.

Jurassic Park III has only increased in scope now, despite first receiving mixed reviews. Even after Jurassic World made the T-Rex again on kind by having it beat the mutated Indominus Rex, the fan base is growing for the spinosaurus. For triceratops followers, T-Rex&#8217, s post-retirement win just built enthusiasm for their beloved rex.

Jurassic World: Resurrection chairman Gareth Edwards obviously fits that mold because the trailer is full of spinos, including the aforementioned group surrounding the vessel for a bad thunder team-up.

The Reincarnation trailer also features more deft nods to the past in addition to these significant winks to previous films. We&#8217, ve got pictures of favourite places, including the assaults of the T-Rex brush that shocked bad Tim and the pleasant center, complete with symbol that reads &#8220, When Dinosaurs Ruled the Earth. At the end of the truck, a mosasaurus jumps from the waters, just like it did at the end of the first Jurassic World video. And, of course, we get a dozen strains of the great John Williams report from the first film.

Lest these grins seem boring, rest assured that the video gets playful with its recommendations. The way it faithfully recreates a favourite scene from the first movie might be the best illustration. The second T-Rex attack in Jurassic Park culminates in Ian Malcolm waving a rocket to avenge the beast&#8217 ;s attention and entice him to leave the car with the kids. In an awesome Spielberg profile picture, the camera pushes in on Alan Grant&#8217, s mouth as he barks, &#8220, Ian! Don&#8217, t walk. &#8221, The Jurassic World: Resurrection image reflections that moment, this moment with Ali&#8217, s figure waving the rocket and Johansson calling his title.

Rebirth, which has a good dose of fiber adventure between its callbacks, sounds promising because of that playfulness. Reincarnation might be the best kind of movie, one that acknowledges the previous while moving forward in new directions, according to the truck.

But if memories is n&#8217, t all you want from a fresh Jurassic World video, there&#8217, s at least one new factor everyone will be talking about the new dino supporters are calling the &#8220, D-Rex, &#8221, a new danger that, according to director Gareth Edwards in a new interview with Vanity Fair, is inspired by the T-Rex, the Rancor from Return of the Jedi, and the Xenomorph from the Alien shows. Take a look at the newbie below:

Looks cuddly, does n&#8217, t it?

Jurassic Park: Rebirth roars into theaters on July 2, 2025.

The first post Jurassic Word Rebirth Trailer Features Huge Callbacks to Jurassic Park 3 and the Novel appeared on Den of Geek.

Warning: trailers for the Buffy the Vampire Slayer Television episode, and humorous book progression plots. For a lot of people, Buffy the Vampire Slayer ended in 2003 with set finale” Chosen”. The Scooby Gang saved the world by changing Slayer lore after a season-long conflict with The First and its stout Turok-Han underground troops.

Does the Buffy TV Show Revival Disclose the Comics That Followed the Season 7 Story? second appeared on Den of Geek.

Welcome&#8230, to Jurassic Park! Afterwards!

With Jurassic World: Rebirth, Paramount is returning to Isla Nublar, maybe bringing some of the magic from the first Steven Spielberg film to life. Just a few decades after Jurassic World: Dominion flooded the world with huge locusts from reptiles.

It’s appropriate then that the initial Rebirth trailer isn’t really scenes of Scarlett Johansson and Mahershala Ali playing fresh heroes. The video also makes numerous references to the Michael Crichton novel that served as the movie’s inspiration, as well as the initial one, which was also used as the inspiration for the sequel.

Most fans are aware of the rights Spielberg and his screenwriter, David Koepp, who co-author the story for Resurrection and who also has a record with Crichton, took with the book. The author depicted Donald Gennaro as a great man who gave himself up to keep kids Lex and Tim rather than a selfish coward who passed away on the floor. Contrary to what the tale depicted in the book as Santa Claus who sported a violent businessman rather than a wealthy investor.

However, fans of the book have longer defended a striking series from the 1990 book, one that didn&#8217, t create it on display. Lex and Tim are transported by ship to the command center in the book, a dangerous journey that includes a T-Rex attack. The scene was included in Spielberg’s unique script, but Spielberg finally decided to cut it from the completed movie, leaving viewers to ponder what might have been.

When they saw the Resurrection video, those viewers ‘ sight must have sprang open like a dilophosaurus about to vomit. What do they see at the end of the video, but a picture of a ship surrounded by spinosauruses, trapping the people for a mosasaurus harm.

No, the picture is n&#8217, t a 1: 1 language of the time from the reserve, which took place on an appeal. However, it has the same fundamentals as the book, including the risk of raptors from the strong.

Speaking of the hadrosaur, it &#8217, s again! And has brought its relatives!

The hadrosaur was a faster and more intense creature than the T-Rexes who ruled Jurassic Park and The Lost World: Jurassic Park. Earlier in the film, Joe Johnston‘s spino taking on the T-Rex was adapted from the wrestling world. The spino established itself as the real king of the lightning lizards after defeating the original big poor.

Jurassic Park III has only grown in size despite first receiving mixed reviews. Even after Jurassic World made the T-Rex again on kind by having it beat the mutated Indominus Rex, the fan base is growing for the spinosaurus. For triceratops followers, T-Rex&#8217, s post-retirement win just built enthusiasm for their beloved rex.

Jurassic World: Reincarnation producer Gareth Edwards obviously fits that mold because the trailer is full of spinos, including the aforementioned group surrounding the vessel for a bad thunder team-up.

The Resurrection trailer also features more deft nods to the past in between these key winks to past entries. We&#8217, ve got pictures of favourite areas, including the assaults of the T-Rex brush that shocked bad Tim and the pleasant center, complete with symbol that reads &#8220, When Dinosaurs Ruled the Earth. A mosasaurus jumps from the water at the trailer’s end, just like it did at the end of the first Jurassic World trailer. And, of course, we get a few strains of the perfect John Williams score from the first movie.

Lest these winks seem tedious, rest assured that the trailer gets playful with its references. The way it faithfully recreates a favorite scene from the first movie might be the best illustration. The first T-Rex attack in Jurassic Park culminates with Ian Malcolm waving a flare to captivate the beast&#8217 ;s attention and entice him away from the jeep with the kids. In an amazing Spielberg profile shot, the camera pushes in on Alan Grant&#8217, s face as he barks, &#8220, Ian! Don&#8217, t move. &#8221, The Jurassic World: Rebirth scene echos that moment, this time with Ali&#8217, s character waving the flare and Johansson calling his name.

That humor is good for Rebirth, which has a good dose of pulp adventure between its callbacks. Rebirth, according to the trailer, might be the ideal kind of sequel, one that accepts the past while moving in the right direction.

But if nostalgia is n&#8217, t all you want from a new Jurassic World movie, there&#8217, s at least one new element everyone will be talking about the new dino fans are calling the &#8220, D-Rex, &#8221, a new threat that, according to director Gareth Edwards in a new interview with Vanity Fair, is inspired by the T-Rex, the Rancor from Return of the Jedi, and the Xenomorph from the Alien movies. Look at the newbie below:

Looks cuddly, does n&#8217, t it?

Jurassic Park: Rebirth roars into theaters on July 2, 2025.

The first post Jurassic Word Rebirth Trailer Features Huge Callbacks to Jurassic Park 3 and the Novel appeared on Den of Geek.

Welcome… to Jurassic Park! Again! Just a few years after Jurassic World: Dominion flooded the planet with dinosaurs giant locusts, Paramount is sending us back to Isla Nublar, hopefully to recreate some of the magic of the original Steven Spielberg movie with Jurassic World: Rebirth. It’s fitting then that the first trailer for Rebirth isn’t […]

The post Jurassic Word Rebirth Trailer Features Huge Callbacks to Jurassic Park 3 and the Novel appeared first on Den of Geek.

Welcome… to Jurassic Park! Again!

Just a few years after Jurassic World: Dominion flooded the planet with dinosaurs giant locusts, Paramount is sending us back to Isla Nublar, hopefully to recreate some of the magic of the original Steven Spielberg movie with Jurassic World: Rebirth.

It’s fitting then that the first trailer for Rebirth isn’t just shots of new heroes played by Scarlett Johansson and Mahershala Ali. The trailer is also filled with references to the original film, its sequels, and even the Michael Crichton novel that inspired it all.

By this point, most fans know the liberties that Spielberg and his screenwriter David Koepp, who shares a credit with Crichton and writes the screenplay for Rebirth, took with the novel. The book imagined the lawyer Donald Gennaro not as a selfish coward who died on the toilet but as a good man who sacrificed himself to save kids Lex and Tim. Conversely, the novel presented John Hammond not as Santa Claus masquerading as an entrepreneur, but as cruel man who cares more about the bottom line than he does his own grandkids.

Yet, fans of the book have long defended a standout sequence from the 1990 novel, one that didn’t make it on screen. In the book, Grant takes Lex and Tim to the control center via raft, a perilous journey complete with an attack by the T-Rex. Spielberg included the scene in their original script, but ultimately decided to cut it from the finished film, leaving fans to wonder what might have been.

Those fans eyes must have spread open like a dilophosaurus about to spit when they saw the Rebirth trailer. What do they see at the end of the trailer, but a scene of a boat surrounded by spinosauruses, trapping the humans for a mosasaurus attack.

No, the scene isn’t a 1:1 translation of the moment from the book, which took place on an attraction. But it has the same fundamentals that made the novel so scary, namely the threat of dinos from the deep.

Speaking of the spinosaurus, it’s back! And has brought its cousins!

The spinosaurus was the major addition to Jurassic Park III, a faster and more aggressive creature than the T-Rexes who ruled in Jurassic Park and The Lost World: Jurassic Park. Jurassic Park III director Joe Johnston took a page from the world of wrestling and had the spino take on the T-Rex early in the movie. After trouncing the former big bad, the spino established itself as the true king of the thunder lizards.

Although initially met with a mixed response Jurassic Park III has only grown in estimation. With its expanding fan base comes an increased appreciation for the spinosaurus, even after Jurassic World put the T-Rex back on type by having it defeat the mutant Indominus Rex. For spinosaurus supporters, T-Rex’s post-retirement win only built hype for their favorite dino.

Clearly, Jurassic World: Rebirth director Gareth Edwards falls into that camp, because the trailer is filled with spinos, including the aforementioned pack surrounding the boat for a terrible thunder team-up.

In between these major winks to previous entries, the Rebirth trailer also features more clever nods to the past. We’ve got shots of favorite locations, including the ravages of the T-Rex pen that shocked poor Tim and the welcome center, complete with banner that reads “When Dinosaurs Ruled the Earth.” A mosasaurus jumps from the water at the end of the trailer, just as one did at the end of the first Jurassic World trailer. And, of course, we get a few strains of the perfect John Williams score from the first movie.

Lest these winks seem tedious, rest assured that the trailer gets playful with its references. The best example may be the way it recreates a favorite moment from the first film. In Jurassic Park, the first T-Rex attack climaxes with Ian Malcolm waving a flare to get the beast’s attention and draw him away from the jeep with the kids. In an amazing Spielberg profile shot, the camera pushes in on Alan Grant’s face as he barks, “Ian! Don’t move.” The Jurassic World: Rebirth scene echos that moment, this time with Ali’s character waving the flare and Johansson calling his name.

That playfulness bodes well for Rebirth, which includes a healthy dose of pulp adventure in between its callbacks. The trailer suggests that Rebirth might be the ideal type of sequel, one that acknowledges the past while pushing forward to new directions.

But if nostalgia isn’t all you want from a new Jurassic World movie, there’s at least one new element everyone will be talking about the new dino fans are calling the “D-Rex,” a new threat that, according to director Gareth Edwards in a new interview with Vanity Fair, is inspired by the T-Rex, the Rancor from Return of the Jedi, and the Xenomorph from the Alien movies. Have a look at the new lad below:

Looks cuddly, doesn’t it?

Jurassic Park: Rebirth roars into theaters on July 2, 2025.

The post Jurassic Word Rebirth Trailer Features Huge Callbacks to Jurassic Park 3 and the Novel appeared first on Den of Geek.