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  • Peter Jackson Is Helping Bring Back a Massive Prehistoric Bird 600 Years After Extinction

    Peter Jackson Is Helping Bring Back a Massive Prehistoric Bird 600 Years After Extinction

    Your initial reaction when you read about different extinct animals returning to life might be,” But what about ancient animals?” The genetics and biosciences business Colossal recently revealed that it had discovered a way to bring back a variation of the evil dog, which created all kinds of excitement in the world today.

    The first post on Den of Geek was Peter Jackson’s contribution to resurrecting a large ancient bird 600 years after its destruction.

    Your initial reaction when you read about different extinct animals returning to life might be,” But what about ancient animals?” The genetics and biosciences business Colossal recently revealed that it had discovered a way to bring back a variation of the evil bear, which created all kinds of anticipation that we are living in a sort of Game of Thrones setting. The grave wolf isn’t really a large, ancient animal in terms of size, though. On the other hand, the enormous huge agreement, also known as the Dinornis, was present. The tallest fossil actually found of one of these creatures was 12 feet tall.

    And immediately, these giant creatures, which have been extinct for about 600 years, will once again be roaming the land of the living. The big agreement is expected to live once more thanks to Colossal’s so-called de-extinction efforts. Without Peter Jackson, none of it would be feasible. Yes, that Peter Jackson, the creator of The Lord of the Rings and the best Beatles film of all time, is responsible for the film adaptation. Without Jackson’s donations and his own moa bones selection, Colossal would not have been able to accomplish this marvel of modern technology.

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    Why is the Giant Moa Resurrecting?

    According to Colossal CEO Ben Lamm, Peter truly opened the door for it to become a reality. He was a little let down by the agreement not being there. already on the roster and greatly encouraged me. He has had a lot of positive feedback about his proposals. ”

    Lamm is referring to a list of types that Colossal would like to see return. Jackson also made it clear that his desire to invest in the job was to have a priority over the gigantic agreement.

    Jackson mentions his wife and writing partner while mentioning that Fran [ Walsh ] and I made an investment decision to add the moa to the list because it was required. We grew up in New Zealand as kids, and we were raised with tales of the contract. We were extremely pleased to have the largest birds. And the more you become aware of it, the more you come to terms with how dependent Mori were on this particular animal. ”

    The Old Mori History’s Code

    Colossal has collaborated with the Ngi Tahu Research Center, which Lamm claims is basically the project’s lead organization, to stop the large moa from extinction. These archaeologists, who generally come from southern New Zealand, are directly interested in the Mori legacy. The big contract isn’t just some nice ancient creature, as Jackson makes obvious. it ’ is a crucial component of traditional Mori culture.

    As a de-extinction enthusiast, it goes without saying that I was aware of the agreement. But then I only grew more and more interested as I began to learn about some of the cultural heritage and the story on the moa. It really occupies a special place in the habitat of New Zealand and a special spot in the Mori’s special history. ”

    Additionally, Jackson points out that the original Mori people of New Zealand didn’t just use the contract as a source of income in every way possible.    

    According to Jackson,” They soon had the protein source that these large animals could provide.” They had an amazing tool thanks to it. They finally vanished because they were perhaps one of the first instances of overresourcing in the world. Because the Ngi Tahu community in the majority of the South Island had this bird as a main component of their culture, we are focused on the big moa. ”

    Giant Moa scale size

    How to copy endangered animals

    The idea of cloning animals and bringing them back to existence, a la Jurassic Park, is essentially impossible because they lived so long ago. Actually, the procedure that has started bringing back the big agreement to life is much more challenging than you might believe.  

    Amber is not a reliable DNA store material. It’ Lamm makes reference to the well-known theory that mosquitoes trapped in orange may hold the key to dinosaur DNA. It is very permeable. There are times when people associate creatures with the real animals in their brains, but there are roughly 65 million decades between that, right? We can go up as far as two million years, but many of those bones eventually turned into rocks and became remains. Therefore, there is no recent method to extract DNA from stone because the material has already been lost. ”

    Lamm and his team had been examining a number of tooth samples, many of which Peter Jackson himself had donated, in order to retrieve the large contract. Yes, Jackson did possess some manual bones, some of which have been used to restore the dead beast to life. Finding vertebrae with still-active big agreement DNA is challenging, though.

    We collected around 400 contract bones and we looked at them one by one to give you a sense of it, ” Jackson elaborates. “And if a tooth is porous and it ’ Because it is light weight, the DNA will be very terrible in it because it means it has been completely washed out. Just 25 of the 400 legs were deemed to have prospective DNA, so there are only 25. Just two of those 25 produced DNA that was sustainable. That only serves to illustrate the complexity of the scientific problem. ”

    Colossal is also focused on the trophy. After growing up in the ‘60s science fiction genre, Jackson claims he has much anticipated this kind of scientific advancement.

    I was anticipating the day that we’d start. would be bringing back the animals and flying round on individual jetpacks and flying cars, ” Jackson claims. And right today, in some ways, it might be.

    According to Lamm, it is one of the issues that is most similar to a dragon. “And so if you ’ If you ’re a fan of Jurassic Park, If you enjoy this kind of issue, you must check it out. ”

    The first post on Den of Geek was Peter Jackson’s contribution to resurrecting a large ancient bird 600 years after its destruction.

  • Superman Review: James Gunn and Cast Discover a Long Lost Magic

    Superman Review: James Gunn and Cast Discover a Long Lost Magic

    The best unique effect James Gunn’s long-anticipated Superman has in this summer blockbuster, and I don’t think the online assisted flying or fighting. There is a lot of that, most of it remarkable and some of it remarkable. But that’s typical in a hero film these days, especially one that has as many […]…]…

    The first article on Den of Geek: Superman Review: James Gunn and the solid discover a long shed secret was first published.

    Your initial reaction when you read about various endangered animals coming back to life might be,” But what about ancient animals?” We’re living in a sort of Game of Thrones position right now, thanks to Colossal, a biology and biosciences company that recently revealed that it had discovered a way to bring back a variation of the grave wolf. The severe wolf isn’t really a large, ancient animal in terms of size, though. The big agreement, also known as the Dinornis, was large on the other hand. The largest coal always found of such a thing was 12 feet tall, in fact.

    These large creatures, which have been dead for about 600 years, will once again roam the land of the living. The huge contract is expected to live once more thanks to Colossal’s alleged de-evolution efforts. And Peter Jackson wouldn’t be able to do it without him. Yes, that Peter Jackson, the creator of the best Beatles film of all time, brought The Lord of the Rings to the huge screen. Without Jackson’s gifts and his personal collection of charter vertebrae, Colossal would not have been able to bring about this marvel of modern technology.

    cnx. powershell. push ( function ( ) {cnx ( {playerId:” 106e33c0-3911-473c-b599-b1426db57530″, }). render ( “0270c398a82f44f49c23c16122516796” ), }),

    Why is the Giant Moa Resurrecting?

    Colossal CEO Ben Lamm tells Den of Geek that Peter actually opened the door for it to become a reality. He expressed disappointment that the contract wasn’t already on the list and had greatly encouraged me. He has had a lot of influence with his proposals.

    The record Lamm is referring to is a list of species that Colossal wants to bring up. Jackson also made it clear that his desire to invest in the task was to have a priority over the gigantic agreement.

    Jackson mentions his wife and writing partner while mentioning that” Fran]Walsh ] and I invested in Colossal on the basis that the moa gets added to the list, that was a condition of our investment. We grew up in New Zealand with tales of the contract as children. The biggest animal was a huge accomplishment for us. And the more you become aware of how dependent Mori were on this particular birds,

    The Story of the Ancient Mori Mori

    Colossal has collaborated with the Ngi Tahu Research Center, which Lamm claims is basically the project’s lead organization, to stop the giant moa from extinction. These archaeologists, who are mostly from the southern region of New Zealand, concentrate solely on the Mori legacy. The big moa is an essential component of old Mori life, as Jackson makes clear, and it is not just some awesome prehistoric creature.

    ” As a de-extinction enthusiast, obviously I knew about the moa,” Lamm says. ” But then I only grew more and more excited as I began to learn about some of the cultural traditions and the moa’s history.” It certainly occupies a special place in the habitat of New Zealand and a special spot in the Mori’s unique history.

    Jackson also makes note of the fact that the old Mori people in New Zealand didn’t really treat the moa as a magical creature but instead used it as a resource throughout their lives. &nbsp, &nbsp,

    According to Jackson,” they soon had the protein source that these large animals could provide.” It was a tremendous tool for them, she said. They finally vanished because they were perhaps one of the first instances of overresourcing in the world. Because the Ngi Tahu community in the majority of the South Island had this bird as a key component of their culture, we’re focusing on the big moa.

    Giant Moa scale size

    How Not to Clone Extinct Animals&nbsp

    The idea of cloning animals and bringing them back to life, a la Jurassic Park, is very much impossible because they lived so long ago. In fact, the procedure that has started to restore the large contract to existence is much more challenging than you might think. &nbsp,

    ” Amber is not good for storing Rna,” the statement read. It’s extremely porous, Lamm explains, citing the eminently illustrious theory that flies trapped in orange may hold the key to dinosaur DNA. There are” about 65 million times between that and creatures in their brains,” according to some people. We can go up as far as two million years, but many of those bones eventually turned into rocks and became remains. Therefore, there is no recent method to extract DNA from stone because the entire material is lost at that time.

    Lamm and his team had been looking at various spine examples, many of which were donated by Peter Jackson himself, in order to retrieve the huge contract. Yes, Jackson did possess some manual legs, and some of those bones have been used to bring the dead beast back to life. Finding vertebrae with still-active large agreement DNA is challenging, though.

    ” We collected around 400 contract legs, and we looked at them one by one, &#8221, and we looked at them one by one, only to give you a sense of it,” Jackson explains. And if a tooth is porous and light, it will have a lot of negative DNA because it means it has all been washed away and leached out. But, of the 400 legs, only 25 were deemed to have prospective DNA. Just two of those 25 produced DNA that was sustainable. That only serves to illustrate the complexity of the scientific problem.

    Colossal isn’t content with the outcome, though. Johnson is motivated and claims he has long anticipated this kind of technological advancement having grown up in 60s science fiction.

    I was anticipating the day when we would be flying around on private jetpacks, flying vehicles, and bringing back the animals, according to Jackson. And right today, in some ways, it might be.

    According to Lamm,” I think it is sort of one of the closest points to a dragon that existed.” And so, if you’re a fan of Jurassic Park, if you’re a lover of this kind of issue, then I think it’s really great.

    The first post on Den of Geek was Peter Jackson’s contribution to restoring a huge ancient bird 600 years after its destruction.

  • Why Family Movies Are a Safer Box Office Bet Than Superheroes Right Now

    Why Family Movies Are a Safer Box Office Bet Than Superheroes Right Now

    As we near the middle of the summer movie season, it appears that most the great movies for older people have come and gone. None of these big releases– including Marvel’s Thunderbolts*, Mission: Impossible – The Final Reckoning, Ballerina, and M3GAN 2.0 – has been a box office success. The range of revenue earnings]… ]

    The article Why Family Movies Are a Safer Box Office Bet Than Superheroes Right Then appeared first on Den of Geek.

    When it comes to side-scrolling defeat ‘ em ups, some studios produce brawlers as excessively entertaining as European developer and editor Dotemu. Whether it’s reviving typical properties in the music, like Sidewalks of Rage and Teenage Mutant Ninja Turtles, or developing their own unique names, Dotemu has an extensive track record of fan-favorite activities. At Summer Game Fest 2025, the firm showcased three distinctly different activities, each involving side-scrolling conflict in their own way, but within varying tale disciplines and scope.

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    The first of these slated for launch is Ninja Gaiden: Ragebound, developed by The Game Kitchen and made in association with Koei Tecmo for a July 31 start. Harkening to the traditional 2D Ninja Gaiden trilogy on the Nintendo Entertainment System, the game retains the franchise’s specific combat and difficulty, while providing systems like unlockables and upgrades to preserve the project available to wider audiences looking to adopt their internal ninja. Of course, for those looking for a challenge, Ragebound also possesses game modes with a heightened difficulty guaranteed to make even the most experienced Ninja Gaiden players dig deep to survive and overcome the hordes of mystical enemies.

    ” From the beginning, we aimed to keep the difficulty on the higher side ( as fans would expect ), but focused on rewarding quick reflexes and responsive gameplay rather than level memorization. This way, the challenges are meant to feel intense but always fair”, explains The Game Kitchen producer and game director David Jaumandreu. ” For hardcore players, we developed a fully-fledged Hard Mode, featuring more aggressive enemy behavior, new boss patterns, and modified level layouts. It’s a mode built to really test players ‘ skills and push the action to the next level”.

    Rather than playing as the franchise’s recurring protagonist Ryu Hayabusa, Ragebound has players control two different ninjas – Ryu’s protege Kenji Mozu and Black Spider Clan warrior Kumori. Each character has their distinct movesets that are more noticeable as players can access more advanced attacks while they are also able to fuse into a composite warrior drawing from both of their abilities. While The Game Kitchen looked to the 2D Ninja Gaiden titles for Ragebound‘s gameplay foundation, they also were inspired by the fast-paced and stylish combat prominent in the more recent 3D Ninja Gaiden games as they developed Kenji and Kumori’s playstyles.

    ” Our goal was to use Ryu’s abilities from Ninja Gaiden III as a foundation, ensuring that all the classic techniques fans loved from the 2D series were faithfully brought into Ragebound. From there, we started crafting a new set of abilities tailored to our original characters and the game’s own vision”, Jaumandreu observes. ” Kenji, as Ryu’s disciple, masters the art of the blade with precise yet powerful slashes and can make use of talismans. Kumori, on the other hand, specializes in rapid, aggressive bursts of deadly kunai and is trained to use a variety of lethal ninja weapons”.

    Just as Dotemu had revitalized the Teenage Mutant Ninja Turtles video game franchise with its 2022 beat’ em up Shredder’s Revenge, the company is doing the same for the classic Marvel brawlers that dominated the arcades in the early ‘ 90s. Slated for release later in 2025 is MARVEL Cosmic Invasion, maintaining the same timeless gameplay from Shredder’s Revenge but to a colorful rendition of the Marvel Universe. Evoking arcade games like Captain America and the Avengers and 1992’s X-Men, the game draws its inspiration directly from the comics while giving each playable character in its roster their own distinct vibe.

    ” Our goal with designing each superhero was to make sure they express themselves as closely as they would in the comics”, game director Frederic Gemus says. ” We designed them with high level archetypes and combined these different play styles in ways that characters can share a common language while making sure that they were unique”.

    As a significant increase from the scope of Shredder’s Revenge, MARVEL Cosmic Invasion boasts 15 playable characters, nine of whom having already been publicly announced. Whether it’s Wolverine getting up close and personal with his adamantium claws or Venom swinging in like a wrecking ball with his symbiote tentacles, each character dispatches waves of enemies in ways that feel true to the source material. In addition to their solo attacks, the characters can also team-up for devastating moves that often clear the screen of enemies, while unique to the pairing, something Dotemu was careful to bring to life.

    ” Having a cast of 15 superheroes working in tandem means hundreds of different possible combinations, so in order to make things more accessible for the player, we kept a similar logic between each team ups, where the inputs would result in similar types of assists when using the Cosmic Swap”, Gemus says. ” Afterwards, it is just a matter of making sure that each superhero’s assist is finely tuned to be awesome-looking and useful in the middle of a brawl”!

    In addition to its upcoming licensed games, Dotemu is also working on its own original IP with the fantasy roguelite beat ‘ em up Absolum, also due for release in 2025. Players choose from a variety of fantasy genre archetypes and embark on an epic journey, complete with branching paths, as they battle through waves of monsters in classic side-scrolling combat. These elements, along with the arcade-style gameplay strongly add a dimension of replayability to experience the full breadth of the game and its impressive depth.

    ” We knew from the start that we wanted the game to be an adventure. So we designed the gameplay experience around that feeling”, explains Absolum‘s head of game design Jordi Asensio. ” How do we make the players explore all the paths and not just one, how do we keep them from optimizing their routes right away? So we created a rich and interesting world filled with new things you want to see and quests you want to complete”.

    That depth and heightened element of player choice extends to the characters they choose and how they are customized over the course of the game, something drawn from its Dungeons &amp, Dragons influences. And while the base combat remains consistent, feeling how each of these hero characters control really gives fun new ways to approach the game, especially as the number and difficulty of the enemies increase. For Absolum, this is all part of making the game feel unique to each player as they battle formidable villains in their epic quest.

    ” One of our inspirations is Dungeon &amp, Dragons: Shadow over Mystara. So we kind of started with picking classic D&amp, D classes like the warrior, the rogue, the wizard etc. And started to align them with classic fighting game archetypes”, Asensio elaborates. ” We came up with unique characters that despite being based on archetypes, can step a little out with all the upgrades you can find during a run. This way it’s up to the players to find their preferred customization”.

    Published by Dotemu, Ninja Gaiden: Ragebound will be released for PlayStation 4 and 5, Xbox One and Xbox Series X|S, Nintendo Switch, and PC on July 31. Absolum and MARVEL Cosmic Invasion will be released for consoles and PC later in 2025.

    The post Marvel, Ninja Gaiden, and More: Dotemu Beat &#8216, Em Up Games Releasing in 2025 appeared first on Den of Geek.

  • Marvel, Ninja Gaiden, and More: Dotemu Beat ‘Em Up Games Releasing in 2025

    Marvel, Ninja Gaiden, and More: Dotemu Beat ‘Em Up Games Releasing in 2025

    When it comes to side-scrolling beat ’em ups, few studios produce brawlers as enormously entertaining as French developer and publisher Dotemu. Whether it’s reviving classic properties in the genre, like Streets of Rage and Teenage Mutant Ninja Turtles, or developing their own original titles, Dotemu has an extensive track record of fan-favorite games. At Summer […]

    The post Marvel, Ninja Gaiden, and More: Dotemu Beat ‘Em Up Games Releasing in 2025 appeared first on Den of Geek.

    When it comes to side-scrolling beat ’em ups, few studios produce brawlers as enormously entertaining as French developer and publisher Dotemu. Whether it’s reviving classic properties in the genre, like Streets of Rage and Teenage Mutant Ninja Turtles, or developing their own original titles, Dotemu has an extensive track record of fan-favorite games. At Summer Game Fest 2025, the company showcased three distinctly different games, each involving side-scrolling combat in their own way, but within varying narrative genres and scopes.

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    The first of these slated for release is Ninja Gaiden: Ragebound, developed by The Game Kitchen and made in association with Koei Tecmo for a July 31 launch. Harkening to the classic 2D Ninja Gaiden trilogy on the Nintendo Entertainment System, the game retains the franchise’s precise combat and difficulty, while providing systems like unlockables and upgrades to keep the project accessible to wider audiences looking to embrace their inner ninja. Of course, for those looking for a challenge, Ragebound also possesses game modes with a heightened difficulty guaranteed to make even the most experienced Ninja Gaiden players dig deep to survive and overcome the hordes of mystical enemies.

    “From the beginning, we aimed to keep the difficulty on the higher side (as fans would expect), but focused on rewarding quick reflexes and responsive gameplay rather than level memorization. This way, the challenges are meant to feel intense but always fair,” explains The Game Kitchen producer and game director David Jaumandreu. “For hardcore players, we developed a fully-fledged Hard Mode, featuring more aggressive enemy behavior, new boss patterns, and modified level layouts. It’s a mode built to really test players’ skills and push the action to the next level.”

    Rather than playing as the franchise’s recurring protagonist Ryu Hayabusa, Ragebound has players control two different ninjas – Ryu’s protege Kenji Mozu and Black Spider Clan warrior Kumori. Each character has their distinct movesets that are more noticeable as players can access more advanced attacks while they are also able to fuse into a composite warrior drawing from both of their abilities. While The Game Kitchen looked to the 2D Ninja Gaiden titles for Ragebound’s gameplay foundation, they also were inspired by the fast-paced and stylish combat prominent in the more recent 3D Ninja Gaiden games as they developed Kenji and Kumori’s playstyles.

    “Our goal was to use Ryu’s abilities from Ninja Gaiden III as a foundation, ensuring that all the classic techniques fans loved from the 2D series were faithfully brought into Ragebound. From there, we started crafting a new set of abilities tailored to our original characters and the game’s own vision,” Jaumandreu observes. “Kenji, as Ryu’s disciple, masters the art of the blade with precise yet powerful slashes and can make use of talismans. Kumori, on the other hand, specializes in rapid, aggressive bursts of deadly kunai and is trained to use a variety of lethal ninja weapons.”

    Just as Dotemu had revitalized the Teenage Mutant Ninja Turtles video game franchise with its 2022 beat ’em up Shredder’s Revenge, the company is doing the same for the classic Marvel brawlers that dominated the arcades in the early ‘90s. Slated for release later in 2025 is MARVEL Cosmic Invasion, maintaining the same timeless gameplay from Shredder’s Revenge but to a colorful rendition of the Marvel Universe. Evoking arcade games like Captain America and the Avengers and 1992’s X-Men, the game draws its inspiration directly from the comics while giving each playable character in its roster their own distinct vibe.

    “Our goal with designing each superhero was to make sure they express themselves as closely as they would in the comics,” game director Frederic Gemus says. “We designed them with high level archetypes and combined these different play styles in ways that characters can share a common language while making sure that they were unique.”

    As a significant increase from the scope of Shredder’s Revenge, MARVEL Cosmic Invasion boasts 15 playable characters, nine of whom having already been publicly announced. Whether it’s Wolverine getting up close and personal with his adamantium claws or Venom swinging in like a wrecking ball with his symbiote tentacles, each character dispatches waves of enemies in ways that feel true to the source material. In addition to their solo attacks, the characters can also team-up for devastating moves that often clear the screen of enemies, while unique to the pairing, something Dotemu was careful to bring to life.

    “Having a cast of 15 superheroes working in tandem means hundreds of different possible combinations, so in order to make things more accessible for the player, we kept a similar logic between each team ups, where the inputs would result in similar types of assists when using the Cosmic Swap,” Gemus says. “Afterwards, it is just a matter of making sure that each superhero’s assist is finely tuned to be awesome-looking and useful in the middle of a brawl!”

    In addition to its upcoming licensed games, Dotemu is also working on its own original IP with the fantasy roguelite beat ‘em up Absolum, also due for release in 2025. Players choose from a variety of fantasy genre archetypes and embark on an epic journey, complete with branching paths, as they battle through waves of monsters in classic side-scrolling combat. These elements, along with the arcade-style gameplay strongly add a dimension of replayability to experience the full breadth of the game and its impressive depth.

    “We knew from the start that we wanted the game to be an adventure. So we designed the gameplay experience around that feeling,” explains Absolum’s head of game design Jordi Asensio. “How do we make the players explore all the paths and not just one, how do we keep them from optimizing their routes right away? So we created a rich and interesting world filled with new things you want to see and quests you want to complete.”

    That depth and heightened element of player choice extends to the characters they choose and how they are customized over the course of the game, something drawn from its Dungeons & Dragons influences. And while the base combat remains consistent, feeling how each of these hero characters control really gives fun new ways to approach the game, especially as the number and difficulty of the enemies increase. For Absolum, this is all part of making the game feel unique to each player as they battle formidable villains in their epic quest.

    “One of our inspirations is Dungeon & Dragons: Shadow over Mystara. So we kind of started with picking classic D&D classes like the warrior, the rogue, the wizard etc. And started to align them with classic fighting game archetypes,” Asensio elaborates. “We came up with unique characters that despite being based on archetypes, can step a little out with all the upgrades you can find during a run. This way it’s up to the players to find their preferred customization.”

    Published by Dotemu, Ninja Gaiden: Ragebound will be released for PlayStation 4 and 5, Xbox One and Xbox Series X|S, Nintendo Switch, and PC on July 31. Absolum and MARVEL Cosmic Invasion will be released for consoles and PC later in 2025.

    The post Marvel, Ninja Gaiden, and More: Dotemu Beat ‘Em Up Games Releasing in 2025 appeared first on Den of Geek.

  • Great Movies to Watch Where the King Loses

    Great Movies to Watch Where the King Loses

    This Fourth of July weekend, some Americans may devote their time at the beach, some may sponsor picnics, and still others will be watching animals on display. No matter what the exercise, one phrase will be in the British creativity: No kings! And yet, unless you count the recording of the stage production of Hamilton[ … ]

    The article Great Movies to Watch Where the King Loses appeared second on Den of Geek.

    Every year when the longer <a href=””>Independence Day trip comes round, moviegoers and theater developers across the United States try to work out the best movie to watch. The great Fourth of July picture needs to be one that ill activate that essential experience of celebration and nostalgia, with an interesting edge, and maybe even a small revolutionary messaging also. Masterpieces like <a href=””>Jaws or <a href=””>Independence Day have long been lauded as must-watch flicks over the holiday weekends, but now I am here to introduce a new traditions, one that will view the Ewoks take their rightful place at the top of the July 4th video tower, singing and dancing Yub Nub” all the way to success.

    When you think of the 1983 entrance into George Lucas’ space opera story you might not immediately think of the nice beaches, summer vibes, and fireworks that are often associated with America’s day. As the last video in Lucas’ unique series, <a href=””>Return of the Jedi picks up around a year after the close of the strangely melancholy Star Wars: The Empire Strikes Back. The movie offers high gasoline adventure, nostalgia, and very sweet critters. But it also has some profound parallels and greatly crazy similarities to British history and cultural traditions that make it a wonderful holiday weekend watch.

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    Just like with the remainder of his original Star Wars movie George Lucas fills Returning of the Jedi with a deeply satisfying anti-fascist experience as the now-thriving Revolution fights a terrible Roman energy that won’ t stop exploiting the people it ’ s supposed to serve. Sound familiar? Historically there are many parallels that can be made to the politics of Star Wars but the one that cannot be denied is the fact that the film centers on a violent rebellion filled with direct action that destroys the iron grip of an authoritarian leader. What better film to watch on the Fourth of July as we remind ourselves what it means to live in America?

    One of the best parts of any holiday is the chance to gather with loved ones and eat all kinds of delectable dishes. Of course on July 4th that is often a barbeque with roasted meats, burgers, hot dogs, and all the sides your friends can bring. While Ewoks aren’ t chomping on Nathan’s and drinking a light beer, Return of the Jedi does feature one of cinema’ s most iconic epic cookout scenes that takes place on the forest moon of Endor. Just as Americans around the country are prepping to feast over the weekend by smoking meats, visiting the supermarket, and buying produce from their local street vendors, in Return of the Jedi we see the Ewoks too spend time preparing their sacrifices for their banquet to celebrate the godly golden robot known as C-3PO.      

    If you ’ re more of a raucous partier then don’ t worry because you can simply take a raft over to the Northern Dune Sea and enter Jabba’ s palace. There you can choose between delightful dancing with Twi’ lek beauties, or do some Sarlacc spotting from Jabba’ s beautiful barge. If you ’ re more the kind of person to spend your Saturday watching sports then don’ t worry as there are plenty of athletic and very dangerous fights to enjoy from lightsaber battles to Rancor ruin. There’ s something for everyone and holiday celebrators of every stripe in the galaxy far, far away.  

    While some prefer to stay cozy in their home for the holiday, others want barbeque and to indulge in beach action and of course Return of the Jedi can sate those needs too. In addition to the barbecuing of Jabba’s barge, the movie stars one of the most iconic bikini babes of all time: Hutt-Slayer Leia. Yes, her beach body is ready to do damage both by its sauciness and the literal chains that allow her to kill Jabba.  

    Celebrating American independence and understanding the reality of what that has cost and what it means for the indigenous people of Turtle Island is deeply complex. It’s not entirely unlike trying to smooth out your brain and enjoy watching a beloved movie that is owned by a massive corporation. In that way Return of the Jedi is a perfect holiday watch. And as the Ewoks defeat the Empire with nothing but sticks and rocks, it ’ s a good reminder that anything is possible if you ’ re cute, angry, and work together with your allies!  

    If you ’ re like… but what about the fireworks? Every good holiday movie needs some good fireworks. Well, what better way to celebrate than to watch an entire genocidal starship and its fascist inhabitants get blown up? Great news: that ’ s how Return of the Jedi ends as the Rebellion destroys the Death Star II and the galaxy rejoices.  

    So this July 4th may the Force —  or Fourth — be with you and your loved ones!  

    The post Why Star Wars: Return of the Jedi Is the Perfect Fourth of July Movie appeared first on Den of Geek.

  • Why Star Wars: Return of the Jedi Is the Perfect Fourth of July Movie

    Why Star Wars: Return of the Jedi Is the Perfect Fourth of July Movie

    Every year when the longer Independence Day trip comes round, moviegoers and theater developers across the United States try to work out the best movie to watch. The perfect Fourth of July film needs to be one that’ll invoke that vital sense of festivity and memories, with an exciting border, and maybe even a little [ …]

    The article Why Star Wars: Return of the Jedi Is the Best Fourth of July Movie appeared first on Den of Geek.

    Every year when the longer <a href=””>Independence Day trip comes round, moviegoers and theater developers across the United States try to work out the best movie to watch. The great Fourth of July picture needs to be one that ill activate that essential experience of celebration and nostalgia, with an interesting edge, and maybe even a small revolutionary messaging also. Masterpieces like <a href=””>Jaws or <a href=””>Independence Day have long been lauded as must-watch flicks over the holiday weekends, but now I am here to introduce a new traditions, one that will view the Ewoks take their rightful place at the top of the July 4th video tower, singing and dancing Yub Nub” all the way to success.

    When you think of the 1983 entrance into George Lucas’ space opera story you might not immediately think of the nice beaches, summer vibes, and fireworks that are often associated with America’s day. As the last film in Lucas’ unique series, <a href=””>Return of the Jedi picks up around a year after the close of the strangely melancholy Star Wars: The Empire Strikes Back. The movie offers high gasoline adventure, nostalgia, and very pretty critters. But it also has some profound parallels and greatly crazy similarities to British history and cultural traditions that make it a wonderful holiday weekend watch.

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    Just like with the remainder of his original Star Wars movie George Lucas fills Returning of the Jedi with a deeply satisfying anti-fascist experience as the now-thriving Revolution fights a terrible Roman strength that won’ t prevent exploiting the persons it ’ s supposed to serve. Sound comfortable? Generally there are many parallels that can be made to the politics of Star Wars but the one that cannot be denied is the fact that the film centers on a harsh rebellion filled with clear action that destroys the iron grip of an authoritarian leader. What better film to watch on the Fourth of July as we remind ourselves what it means to live in America?

    One of the best parts of any holiday is the chance to gather with loved ones and eat all kinds of delectable dishes. Of course on July 4th that is often a barbeque with roasted meats, burgers, hot dogs, and all the sides your friends can bring. While Ewoks aren’ t chomping on Nathan’s and drinking a light beer, Return of the Jedi does feature one of cinema’ s most iconic epic cookout scenes that takes place on the forest moon of Endor. Just as Americans around the country are prepping to feast over the weekend by smoking meats, visiting the supermarket, and buying produce from their local street vendors, in Return of the Jedi we see the Ewoks too spend time preparing their sacrifices for their banquet to celebrate the godly golden robot known as C-3PO.      

    If you ’ re more of a raucous partier then don’ t worry because you can simply take a raft over to the Northern Dune Sea and enter Jabba’ s palace. There you can choose between delightful dancing with Twi’ lek beauties, or do some Sarlacc spotting from Jabba’ s beautiful barge. If you ’ re more the kind of person to spend your Saturday watching sports then don’ t worry as there are plenty of athletic and very dangerous fights to enjoy from lightsaber battles to Rancor ruin. There’ s something for everyone and holiday celebrators of every stripe in the galaxy far, far away.  

    While some prefer to stay cozy in their home for the holiday, others want barbeque and to indulge in beach action and of course Return of the Jedi can sate those needs too. In addition to the barbecuing of Jabba’s barge, the movie stars one of the most iconic bikini babes of all time: Hutt-Slayer Leia. Yes, her beach body is ready to do damage both by its sauciness and the literal chains that allow her to kill Jabba.  

    Celebrating American independence and understanding the reality of what that has cost and what it means for the indigenous people of Turtle Island is deeply complex. It’s not entirely unlike trying to smooth out your brain and enjoy watching a beloved movie that is owned by a massive corporation. In that way Return of the Jedi is a perfect holiday watch. And as the Ewoks defeat the Empire with nothing but sticks and rocks, it ’ s a good reminder that anything is possible if you ’ re cute, angry, and work together with your allies!  

    If you ’ re like… but what about the fireworks? Every good holiday movie needs some good fireworks. Well, what better way to celebrate than to watch an entire genocidal starship and its fascist inhabitants get blown up? Great news: that ’ s how Return of the Jedi ends as the Rebellion destroys the Death Star II and the galaxy rejoices.  

    So this July 4th may the Force —  or Fourth — be with you and your loved ones!  

    The article Why Star Wars: Return of the Jedi Is the Best Fourth of July Movie appeared first on Den of Geek.

  • Where Does the Jurassic Park Franchise Go From Here?

    Where Does the Jurassic Park Franchise Go From Here?

    People shuffled out of theaters in 1997 with the following thoughts in their heads:” I guess never even Steven Spielberg can make a great movie to Jurassic Park.” In every way, The Lost World: Jurassic Park failed to meet the high standards of its president, delaying the start of a series that would be little but subpar films. ]… ]

    The article Where Does the Jurassic Park Franchise Start? appeared first. second appeared on Den of Geek.

    This article contains period 4 clues for The Bear.

    Every 30- to 30-minute season of The Bear attempts to give each character the appropriate amount of screen time, which occasionally feels like Christopher Storer is performing a high-wire rodeo work. Carmy Berzatto is the line ‘ lead character, Jeremy Allen White, but much like some of the show’s spiritual predecessors, the supporting actors are frequently the ones who make the most powerful emotional connections between the tale and the viewers.

    Richie Jerimovich ( Ebon Moss-Bachrach ), Carmy’s cousin, is the most compelling and relatable character in the restaurant show’s canon of lovable misfits ( this term being the Berzatto family’s loose description for every close or even not-close friend or acquaintance ). When the group was just a small sandwich joint, Richie and Carmy’s brother, Michael ( Jon Bernthal ), were first working together. Richie, the person who had a better understanding of Mikey than Carmy, forms the unpleasant connective tissue between Carmy and his nephew.

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    Richie’s journey is frequently overlooked in the display or left out for the sake of another character, but when the series chooses to let him become the central character of an episode or scene, it typically produces some of the most beautiful TV we’ve seen in recent years. Moving forward in terms of the film’s portrayal of Richie’s injury, especially since he trained at a fine dining restaurant in anticipation of the Bear’s starting at the end of winter 2, Moss-Bachrach delivers a good dose of reserved conflict, so to speak. &nbsp,

    Richie’s potential was realized in the season” Plates,” but his scenes since then have been a jumbled up of bottled up worries and quick replies to those with other pressing tasks, both inside and out. Richie’s account posed a lot of questions to us, but it never came up with the solutions we needed throughout time 3. &nbsp,

    The Bear gave Richie the necessary time to process his history and concentrate on the manifest with greater clarity, much like the line did with many of its confusing plot lines in period 4. The initial seven episodes feature Richie’s ex-wife’s marriage, which culminates in a medical marital super-event with almost every character who has ever been a part of the Berzatto family’s inner circle.

    Richie still has feelings for Tiff ( Gillian Jacobs ), but sometimes that alone won’t make a relationship work. It was a sophisticated and utterly fulfilling enhancement for Richie to see her support for his former lover and encourage her to find joy in a new relationship. The character develops into a mature adult in the scene where he tries to help Frank ( Josh Hartnett ) find common ground with his own daughter. Ritchie frequently acts like a child, whether it’s yelling or undermining Carmy for a sentimental or angry purpose. He can let go because he feels much more stable in himself now than he did in season 1 or also season 2. He doesn’t want another man to take his child.

    Richie’s development into one of the principal operating units in the restaurant has a relationship with his ability to look inside and be proud of his progress. He now has self-assurance, which is the best illustration of how a man does cure himself and others with the respect they deserve. However, despite how much Richie has come, Carmy and Richie’s relationship with each other was also holding him back in the winter 4 episode. &nbsp,

    The second half of the episode’s jvm,” Goodbye,” is a good one, but the next Richie discovers Carmy is leaving the Bear, is when the episode really explodes into anything special. In their love-hate exchanges over the past few months, so much has remained unspoken between these two. They typically choose to remain passive to prevent others from screaming their heads out, but an entrance from Carmy that he attended Mikey’s funeral can both hurt and then help Richie’s soul heal. &nbsp,

    Richie experiences so many thoughts on his face, which is common to many of the characters, but especially so with him. By swearing his allegiance to Sydney ( Ayo Edebiri ) at the end of the scene, Moss-Bachrach lets us into Richie’s riot of emotions. He forgives Carmy for his previous transgressions, but he also has the ability to kill that lion in his mind because he has been cast out of Carmy’s darkness. Although Richie has a following, he can then take the lead without having Carmy rule or control of the company. &nbsp,

    The Bear made the wise choice to include Syd and Richie in the active duo that will help the cafe reach its full potential. Although Richie fans occasionally felt excluded from last season’s finale, period 4 saw the show’s lovely underdog receive a long-awaited payoff. As the credits began to roll, the alarm may include sounded, but Richie’s regeneration is just beginning. Are we all thrilled about this? Yes, indeed, restaurant!

    Season 4 of The Bear has 10 shows available for streaming right then on Hulu.

    The Bear Season 4 Suddenly Lets Richie Shine aired on Den of Geek.

  • The Bear Season 4 Finally Lets Richie Shine

    The Bear Season 4 Finally Lets Richie Shine

    This article contains period 4 clues for The Bear. There are so many characters in The Bear that it occasionally feels like Christopher Storer is putting on a high-wire circus work, trying to squeeze in the necessary screen time for each 30- to 30-minute event. Carmy Berzatto, played by Jeremy Allen White, is the series ‘ protagonist [ …]].

    The Bear Season 4 Eventually Lets Richie Shine aired on Den of Geek.

    Season 4 of The Bear has winter 4 trailers in this article.

    There are so many characters in The Bear that it occasionally feels like Christopher Storer is putting on a high-wire circus work, trying to squeeze in the necessary screen time for every 30- to 30-minute event. Carmy Berzatto, played by Jeremy Allen White as the line ‘ direct, is often credited with making the most profound emotional connections between the story and the audience, similar to some of the show’s spiritual predecessors.

    Richie Jerimovich ( Ebon Moss-Bachrach ), Carmy’s cousin, is the most compelling and relatable character in the canon of lovable misfits in the restaurant show’s canon of lovable misfits ( this term being the Berzatto family’s loose description for every close or not-close friend or acquaintance ). When the group was just a small sandwich joint, Richie and Carmy’s brother, Michael ( Jon Bernthal ), were first working together. Richie, the person who had a better understanding of Mikey than Carmy, forms the odd connective tissue between Carmy and his nephew.

    cnx. powershell. push ( function ( ) {cnx ( {playerId:” 106e33c0-3911-473c-b599-b1426db57530″, }). render ( “0270c398a82f44f49c23c16122516796” ), }),

    Richie’s journey is frequently overlooked in the display or left out for the sake of another character, but when the series chooses to let him become the central character of an episode or scene, it typically produces some of the most beautiful TV we’ve seen in recent years. Moving forward in terms of the film’s portrayal of Richie’s injury, especially since he trained at a fine dining restaurant in anticipation of the Bear’s starting at the end of winter 2, Moss-Bachrach delivers a good dose of reserved conflict, so to speak. &nbsp,

    Richie’s potential was realized in the season” Forks,” but his scenes since that superstar half-hour have been a mix of bottled up stress and fast replies to those who have more essential things to do, both inside and outside the restaurant. Richie’s history posed a lot of questions to us, but it never came up with the solutions we needed throughout time 3. &nbsp,

    The Bear gave Richie the appropriate time to work through his past and focus on the present with greater emphasis, much like the set did for many of its confusing story lines in winter 4. The initial seven episodes feature Richie’s ex-wife’s wedding, which culminates in a medical marital super-event with almost every personality who has ever been a part of the Berzatto family’s inner circle.

    Richie continues to love Tiff ( Gillian Jacobs ), but sometimes that alone won’t make a relationship last. It was a sophisticated and utterly fulfilling enhancement for Richie to see her support for his former lover and encourage her to find joy in a new relationship. The character develops into a mature adult in the scene where he tries to help Frank ( Josh Hartnett ) and Tiff’s groom find common ground with his own daughter. Ritchie frequently acts like a child, whether it’s yelling or undermining Carmy for a sentimental or angry purpose. He doesn’t need another man to take his child, but he can let go because he feels much more stable in himself now than he did in the first or even second period.

    Richie’s ability to look inward and take pride in his personal development has coincided with his becoming one of the key cogs in the cafe. He now has self-assurance, which is the best illustration of how a man does cure himself and others with the respect they deserve. However, Richie’s connection with Carmy was also preventing him heading into the winter 4 finale despite how far he has come. &nbsp,

    The second half of the episode’s jvm,” Goodbye,” is a good one, but the next Richie discovers Carmy is leaving the Bear, is when the episode really explodes into anything special. In their love-hate exchanges over the past few times, so much has remained unspoken between these two. They typically choose to remain passive to prevent others from screaming their heads out, but Carmy’s admission that he attended Mikey’s funeral hurts and helps Richie’s soul heal. &nbsp,

    Richie experiences so many thoughts on his face, but especially so does him ( many of the characters ), but this is especially true for him. By swearing his allegiance to Sydney ( Ayo Edebiri ) at the end of the scene, Moss-Bachrach lets us into Richie’s riot of emotions. Because he has been freed from Carmy’s ghost, he can even destroy that lion in his mind and forgive him for his past crimes. Although Richie has a following, he can then take the lead without having Carmy rule or control of the company. &nbsp,

    The Bear made the brilliant decision to enlist Syd and Richie as the dynamic duo that will help guide the restaurant into its last kind, knowing how important these two extra characters are to both the viewers and the viewers who are watching. Richie fans occasionally felt excluded from last year, but period 4 saw a long-awaited reward for the show’s charming underdog. As the credits began to roll, the alarm may include sounded, but Richie’s regeneration is just beginning. Do we have any joy in this? Yes, indeed, restaurant!

    The Bear time 4’s final ten episodes can now be streamed on Hulu.

    The Bear Season 4 Eventually Lets Richie Shine aired on Den of Geek.

  • AI, Analytics & Content Strategy: Andy Crestodina on the Future of Digital Marketing

    AI, Analytics & Content Strategy: Andy Crestodina on the Future of Digital Marketing

    AI, Insights & Material Plan: Andy Crestodina on the Future of Digital Marketing written by John Jantsch read more at Duct Tape Advertising

    Listen to the full season: Overview In this instance of the Duct Tape Marketing Podcast, John Jantsch welcomes Andy Crestodina, co-founder and CMO of Orbit Media Studios, to explore the fast changing world of digital advertising. Andy shares useful perspectives on using AI for material technique, analytics, and business optimization—while emphasizing the enduring value of [ …]

    AI, Analytics & Material Plan: Andy Crestodina on the Future of Digital Marketing written by John Jantsch read more at Duct Tape Advertising

    Talk to the full season:

    Overview

    In this instance of the Duct Tape Marketing Podcast, John Jantsch welcomes Andy Crestodina, co-founder and CMO of Orbit Media Studios, to explore the fast changing world of digital marketing. Andy shares useful insights on using AI for material plan, analytics, and business optimization—while emphasizing the enduring value of quality, relationships, and individual creativity. The conversation covers everything from AI-powered market models to the expanding role of SEO, and how advertisers can slice through the sound to focus on what actually matters.

    About the Guest

    Andy Crestodina is the co-founder and chief marketing officer of Orbit Media Studios, a top-rated online company in Chicago. A recognized expert on material plan, SEO, and web analytics, Andy is celebrated for his ability to make difficult marketing topics available and practical. He’s the author of “Content Chemistry, ” a sought-after speaker, and a regular contributor to leading marketing publications. Andy’s hands-on strategy and inventive thinking have made him a trusted guide for businesses navigating digital transformation.

    Practical Insight

    • The future of marketing may include testing information and techniques with AI-generated market personas before launching to the real marketplace.
    • AI’s biggest long-term price is improving quality and performance, not only productivity or cost-savings.
    • Human relationships, creativity, and high-touch service will always set great brands apart from “good enough ” automation.
    • Content that stands out will be driven by strong points of view, original research, collaboration, and highly visual formats.
    • The SEO landscape is shifting: informational content will see less traffic from search, while commercial intent and “visit website” keywords remain essential.
    • LinkedIn newsletters and platform-native content are quickly outpacing traditional SEO for B2B visibility.
    • Marketers should use analytics for actionable insights —such as CTA performance, video engagement, and conversion rates—rather than generic dashboards or reporting.
    • AI can help uncover hidden data trends and quickly transform insights into new campaign ideas, but quality still requires human oversight and creativity.

    Great Moments ( with Timestamps )

    • 01:10 – AI Personas and the Future of Marketing
      Andy predicts marketers will soon use AI-generated “synthetic audiences ” to test ideas before launch.
    • 03:30 – Focus on Quality, Not Just Efficiency
      Why the real opportunity is in improving performance, not just saving time.
    • 05 :48 – The Limits of AI in Design
      Where automation can help creative teams—and where pixel-perfect service still matters.
    • 09:39 – Content Creation: AI vs. Originality
      The danger of “good enough ” content and why strong opinions and research win.
    • 11:21 – SEO’s Shifting Role
      How commercial-intent keywords and platform-native content are now the best route to visibility.
    • 15 :40– Analytics That Matter
      Andy’s favorite ways to use GA4 and AI for real business insights, not just reports.
    • 21:06 – The Coming Age of Automated Client Interactions
      Imagining a near future where AI agents help qualify leads, prep sales teams, and remove friction where clients want it.

    Pulled Quotes

    “AI’s real value is n’t just efficiency. It’s about pushing performance and improving quality. ”
    — Andy Crestodina

    “Content strategy is about to have a great moment—as the tide goes out, strong opinions, research, and collaboration will stand out even more. ”
    — Andy Crestodina

    John Jantsch ( 00:01. 346 )

    Hello and welcome to another episode of the Duct Tape Marketing Podcast. This is John Jantsch and my guest today is Andy Crestodina. He’s a recognized authority in digital marketing, co-founder and chief marketing officer of Orbit Media Studios and an influential voice on content strategy, SEO and website optimization. With two decades of hands-on experience, Andy is known for breaking down complex marketing tactics into practical, actionable steps, my kind of guy.

    He’s a sought after speaker and the author of content chemistry and a regular contributor to leading industry publications. So Andy, welcome to the show.

    Andy Crestodina ( 00:38. 136 )

    Thanks for having me, John. Glad to be here.

    John Jantsch ( 00:39. 438 )

    We have known each other about each other, whatever the definition is for many years. and I just discovered this the first time you’ve been on my show. So why don’t you come back like weekly now.

    Andy Crestodina ( 00:45. 259 )

    Mm-hmm.

    Andy Crestodina ( 00:51. 896 )

    I would never say no. I’d hang out with you all day, John, if I could.

    John Jantsch ( 00:56. 469 )

    So let’s, let’s jump into AI. mean, what the heck? What are we 41 seconds in? Where do you see it making the biggest real world impact for marketers today? I know that’s a pretty big question.

    Andy Crestodina ( 01:02. 583 )

    Mm-hmm.

    Andy Crestodina ( 01:10. 924 )

    No, I think about it a lot. I think that probably the future of marketing is lowering risk and cost by building synthetic members of a target audience and then testing content, pages, calls to action strategies with that AI persona. So, Sims, like running little, making a thing and getting feedback on it before you put it in the market, because I think it’s likely, it seems to me that we’ll look back at this era and say,

    Wow, super primitive. You used to just make a thing and make it live and hope for the best and check it later. Probably not in the future. We’ll do it in a bit more sophisticated way.

    John Jantsch ( 01:50. 894 )

    That’s really interesting. You know, I hadn’t really thought about that, that idea, because I think so many people are focused on automations and efficiencies and getting rid of people, you know, even. But, I mean, you’re obviously, I mean, I, I’m really of the camp that it’s going to change some things around in terms of people, but I think it also is, you know, they’re already seeing it creating some demand in some areas for people.

    Andy Crestodina ( 02:03. 186 )

    No. Yeah.

    John Jantsch ( 02:18. 946 )

    that didn’t exist before. is the concern that, was it Sam Altman that said like 95 % of marketing or white collar jobs will be gone in five years?

    Andy Crestodina ( 02:25. 953 )

    Yeah.

    You

    Andy Crestodina ( 02:33. 066 )

    Yeah, I think there’s, I’m going to stay out of the prediction game and wondering, but, I’ll tell you what I’m here for and have been from the beginning and you too, it’s, don’t, I don’t wake up in the morning hoping to save 10 minutes or half an hour. I want to do great work. I want to see the performance of that work. I want to know that I’m, that I’m doing quality work. I want to see the, the feedback and the performance of everything in the data.

    So really everything I’ve ever done with AI, and this is hundreds of experiments, half by day on Saturday was building a custom GPT and testing it. But everything that I’ve done is really just been about trying to improve quality. And if it turns out to be faster, that’s lovely. But what we’re all trying to do is to drive an outcome. So I think a lot of marketers are overemphasizing efficiency and speed.

    John Jantsch ( 03:09. 026 )

    Yeah.

    Andy Crestodina ( 03:30. 641 )

    and missing big opportunities to use it to push performance.

    John Jantsch ( 03:36. 002 )

    Yeah. one of the, ironically, one of the, think one of the enemies of quality is that we got so much on our plate, right? And I think that even quality relationships, I mean, I’m finding that if there’s a lot of stuff that had to be done, but let’s face it, it was grunt work, you know, that had to be done. And I do think that some people are feeling like, Hey, if I get that off my plate, it kind of frees my head up. And, know, even like I say, for, for more relationship building and

    I think that’s where quality is gonna come from, isn’t it?

    Andy Crestodina ( 04 :06. 762 )

    Absolutely. So it will give you a free hand to work harder on those, you know, the conversations you’re having, prioritizing offline experiences, being part of communities, you know, just taking care of the people around you. But the one thing that I’ve been doing with a lot, and this was my very last call, talking to a client.

    looking for opportunities to make these pages better, stronger, faster, more detailed and comprehensive. It’s for a higher ed program. And we just gave Chad to PT the persona and gave it the page and said, we’re looking to make this a more comprehensive page. Give us ideas. The very first idea was fantastic. It’s like, which program is right for you. What? Wait, how? And the meeting sort of paused. Like everyone kind of held their breath for a second and asked, like, did we not?

    do that? Wait, we didn’t do that. Why didn’t we do that? And there were several others, like three or four things. Yeah, so AI-powered gap analysis is one of my favorite things, but they’re always best discovered through relationships and real-world human conversation.

    John Jantsch ( 05 :10. 221 )

    Yeah.

    John Jantsch ( 05 :17. 304 )

    So a lot of orbit media’s work is or has been designed or at least design was an element of it. How do you feel about the design creative process right now? I think there’s a lot of people trying to create tools that can automate a lot of things in that space. Where do you, do you, do you feel like, mean, there’s, there’s some really awful stuff coming out through that. mean, how do you feel about that space right now, where it is today and where you see it going?

    Andy Crestodina ( 05 :23. 522 )

    Mm-hmm.

    Andy Crestodina ( 05 :40. 792 )

    Yeah.

    Andy Crestodina ( 05 :48. 226 )

    Well, design for interactive is a kind of a turning point happening now because these tools like Figma, where you’re designing it somehow in a context where it’s already responsive and the front end programming for things that web teams are building is sort of half done. Now, kind of like writing or image generation, the code generated by AI still requires a lot of review. No one’s just grabbing it and assuming it’s all

    perfect, it’s not. So there’s a big gain there in the handoff between designers and programmers, but not, you know, there’s still plenty of work to do. The other one I think is in design. What do you hire? What do you get when you hire a web company? Partly you want service, you want someone to listen to you, you want accountability, you want a thought partner and you want pixel perfection. I don’t think AI is there. don’t think that if you, brands big and small.

    want to work with designers to get the thing to look just like they want it to look. The state of AI for UX, it all feels like these long shot prompts. It’s just like, hope something good comes back and you can’t really ask it to fine tune. It’s just creating another one each time. don’t know. So design for simple things, design direction, great, but not for pixel perfection.

    John Jantsch ( 07 :19. 054 )

    I’m going to question how much of the market actually wants or understands pixel perfection. mean, aren’t there isn’t there a significant amount of the market that’s like, that’s good enough.

    Andy Crestodina ( 07 :29. 836 )

    I’m sure there is. It’s not mostly our audience. I had a 40 minute call with a client about how this circle, the brand is everything. And the edge of the circle needs to be a little bit closer to the edge of the box on both mobile and desktop. There are still lots of people who want their fingerprints on their design. I understand that. I don’t think that.

    John Jantsch ( 07:30. 894 )

    Yeah.

    Andy Crestodina ( 07 :56. 094 )

    Visitors care that much about the number of pixels between the circle and the edge of the box but so yeah, if you’re looking for good enough or a great start or here’s the You know a giant step in the in a good direction. It’s awesome but but people really do like service and there’s a Special thing that happens like you said about relationships, you know when creative teams work together to solve problems with clients and and leaders

    John Jantsch ( 08:26. 348 )

    Yeah, I I personally, again, I wouldn’t put myself out there as being on the front line of image creation or whatnot with some of the tools, but some of the stuff I’ve done with it, I mean, every now and then it’s like, yeah, that’s okay. And then every now and then it’s just like, that’s like, that person has no face. How can I use that?

    Andy Crestodina ( 08:43. 96 )

    It’s changing fast. It’s changing fast. Image generation. I sort of wish I could go back and I would have put in the same prompt every month just to sort of see the evolution of it because it’s improving quickly. But yeah, don’t look too closely at hands. Text is still a problem. It’s getting much, much better. But halfway through here at 2025, there are long shot prompts, let’s be honest.

    John Jantsch ( 09:00. 696 )

    Yeah.

    John Jantsch ( 09:11. 618 )

    Yeah. Yeah. So speaking of maybe that’s good enough, let’s talk about content creation. I think a lot of people, that was probably the first use case for many people is, look, this can write this blog post for me. I think a lot of people are starting to find out that that’s just not going to cut it. In fact, there, you know, I won’t go as far as saying the old Google penalty thing, but I think that they’re being penalized in the eyes of everything that’s reading the content today.

    Andy Crestodina ( 09:39. 762 )

    Yeah, I don’t see a reason to write an article, to publish an article if AI can create it because your target audience can write that same prompt and get that same article. That’s in fact the last thing you should publish. So for the duct tape marketing audience and fans of yours and people who read my stuff, I think it should be obvious that the difference between AI generated, just garbage and

    John Jantsch ( 09:45. 356 )

    Yeah.

    Andy Crestodina ( 10:05. 72 )

    quickly made stuff in medium quality or the boring taste like water articles. And strong points of view, original research, deep content, like taking a stand, collaborative formats like we’re doing now. This stuff is going to be even more different in the future. I think that content strategy is going to have a great moment here as the tide goes out and all these marketers just look like it becomes really clear.

    No one’s ever going to read that again. Whoever’s byline that was just lost reputation. So yeah, strong opinion, original research, collaborative formats, highly visual content. These will feel more different than ever. So it’s like influencers and video. These things will be, I think, more effective in the future than even they are today.

    John Jantsch ( 11:00. 76 )

    So as I listen to describe that, you know, the old game used to be, I mean, content and SEO or search visibility, certainly we’re very married together. And as I listen to you describe that, mean, it really, I mean, is keyword ranking just not really a thing anymore? It’s not important anymore?

    Andy Crestodina ( 11:21. 353 )

    Thank you for asking that. I’m seeing so much about this and I’m really excited to give this answer. Everyone needs to separate in their minds these two types of key phrases. People looking for answers are looking for articles. AI overviews will kind of give that person the answer. Click through rates to content marketing for search optimized articles will decline forever. It has been for five years anyway. commercial intent key phrases, what the buyer searches for.

    Visit website intent key phrases. There’s still tons of them. Separate in your analytics blog posts from your sales pages and then check the changes to traffic and then check the changes to rankings and click through rates and engagement because people who are making big decisions want to look at a website. They’re going to click through it no matter what Google puts in their way.

    John Jantsch ( 12:10. 06 )

    Yeah, I think one of the pieces of that puzzle is that they’re still getting, in many cases, even this long drawn out, you know, long tail phrase is still being provided in increasingly AI overviews. And so the game then becomes like, okay, I’ve already filtered. I’m not going to go look 10 places. I’m going to maybe pick one or two of these. So, so the game then becomes showing up in those AI overviews or whatever that looks like. is there a different approach to that?

    Andy Crestodina ( 12:29. 464 )

    For sure. Again, perfect question, John. I love this conversation. There’s more to content than search. I see these posts. I don’t have time to respond to them all. I’m not in it to like start a food fight, but content marketing is dead.

    Because of SEO, that was your only channel. Is that all you ever thought it was about? So this is my number one B2B marketing strategy for content today is of course the LinkedIn newsletter. It was, okay, I’ve been doing it like now for like five years, but the visibility of my content is literally 10 times what it ever was before. How’s that possible? Because I decided it was, you know, a sensible time to build on rented land, you know, because I, I saw this, the, the change is coming and adapted my strategy.

    Because I’m now partnering with Big Tech, Google is not in business to help SEOs. But LinkedIn is in business to help content creators and publishers grow an audience on their platform. So no, our typical articles now get literally 10 times the visibility that they ever got before, even though click-through rates from search are down and declining. it doesn’t bother me a bit.

    John Jantsch ( 13 :49. 346 )

    Yeah, of course, anyone who’s not familiar with your work, will say that part of, I think part of the reason, of course, consistency that you’ve provided, but also, mean, your articles go in, I mean, they’re basically master classes. And so, you know, I think that that certainly has something to do with the reason that you’re getting so much exposure is it’s just terribly valuable.

    Andy Crestodina ( 14 :12. 588 )

    That means so much to me coming from you. Thank you, John. But hopefully then that reinforces the point about writing things by hand. I I include contributor quotes in every article. There’s almost no scroll depth at any article in which you can’t see something like a visual or screenshot or video. I do lots of original research. They’re carefully constructed, like very, very structured pieces with bullet lists and subheads and internal linking and…

    And I’ve learned from people like you, like going way back to like, just be super direct and concise and get right to the point and eliminate, you know, omit needless words. You get it.

    John Jantsch ( 14 :52. 62 )

    Well, I haven’t mastered that one yet, but ask, ask anyone who’s edited my, well, I had an editor one time that, on one of my books that said, you know, chapter is great, but it starts with a whole lot of throat clearing. I always remembered that one of my favorite quotes. So you do have been doing a lot. And I think that you just, you enjoy this, the getting into the data. You’ve been doing a lot with analytics.

    Andy Crestodina ( 15 :07. 448 )

    I’ve been there. Yeah.

    John Jantsch ( 15 :21. 886 )

    and you know, maybe even suggesting that new ways to look at data, new, key indicators that maybe we haven’t been taught to look at what’s, what are some of your favorite kind of new ways that you think we ought to be looking at the data? Should we be able to unearth it?

    Andy Crestodina ( 15 :40. 578 )

    Well, some of the most important insights waiting for you, literally sitting there just a few clicks away in GA4 are not the most visible. Like you got to go kind of build the thing. Yeah, it takes a minute. Some examples of useful metrics. What is it, or questions to ask and find the answer, then form hypotheses and take action. What is the click through rate on the call to action?

    John Jantsch ( 15 :50. 166 )

    Right. Nothing’s very visible in JFR.

    John Jantsch ( 16 :04. 888 )

    Right.

    Andy Crestodina ( 16 :10. 624 )

    on your most on your key pages. You gotta make a path exploration, takes a few minutes. You gotta learn how to do that. That’s fine. How does embedding video change the engagement rate on articles? Are there URLs on your website that load with page not found as the title tag? What is the difference in conversion rates for visitors on mobile versus desktop?

    John Jantsch ( 16 :29. 902 )

    Thank

    Andy Crestodina ( 16:38. 934 )

    Which of your articles is inspiring visitors to subscribe to your newsletter? Which URLs on your site have declining search traffic? We said a second ago. Are they sales pages? Are they everything? Or is it mostly just your content and articles and guides? These are all extremely useful things to know that can guide strategy and budgets. What’s the output from those calories burned? It’ll tell you.

    But you got to know where to look. I don’t do almost any reporting in Google Analytics. I don’t build dashboards. I don’t just go look at it for its own sake, but I do analysis every day.

    John Jantsch ( 17 :19. 734 )

    How much are you taking what might be raw data or at least what you can get out of GA4 and just taking it to AI and say, ask me questions?

    Andy Crestodina ( 17:30. 986 )

    there’s one or two use cases that you almost can’t do without AI. For example, if you make a report that shows traffic to your thank you pages and then add a secondary dimension for date plus time, export that and AI will make a chart for you showing which day of week people become leads. There is no Tuesday in GA4, but if you give that report to AI, it’ll show you. You can have it make a heat map matrix that show what time of day and day of week.

    In a colorful little chart, people become leads, people subscribe to your newsletter, people watch videos, anything, any action, any event. So date plus time was useless to me before AI.

    John Jantsch ( 18:12. 13 )

    Yeah, that’s interesting. The, the, one of the things that I think AI is quite good at, you know, it’s basically a mathematician, right? So I think it’s quite good at, at analytics and finding stuff that you’re, I mean, it also sometimes makes huge mistakes. But I think that stuff you couldn’t even see with your own eyes, I think it really can, can surface pretty quickly, can it?

    Andy Crestodina ( 18:34. 828 )

    Yeah. And then John, the next step. you know, find for me the campaigns that had the highest engagement rates. Okay. It looks at 200 campaigns and finds these ones had highest engagement rates. Now craft 10 new campaigns based on those. The next step after the analysis, that’s why AI is really special. It’s because, you you could just immediately go from insight to action, or at least brainstorming.

    John Jantsch ( 18:55. 052 )

    Mm. Right.

    John Jantsch ( 19:03. 414 )

    Yeah, yeah, that’s awesome. So where’s the noise that you think people ought to be tuning out? The buzzwords, the whatever agentic of the day is.

    Andy Crestodina ( 19:14. 968 )

    So in analytics, I’m exhausted by reporting and love analysis. In SEO, I’m exhausted by the SEO is dead or content is dead, but I love being discovered for commercial intent key phrases. In AI,

    John Jantsch ( 19:25. 421 )

    Yeah.

    Andy Crestodina ( 19:41. 826 )

    Boy, that’s a really just, you’re asking a really fun question. I believe that the responses are not nearly as good unless you have really like a conversation with it, that you’re chatting with it, that you give it lots more inputs, including personas, and that you are not just having it make stuff for you. I’m exhausted by the write this thing for me. I’m really excited by and motivated by the, what are the gaps in this?

    What else could this do? Give me 10 ideas. How could this be better? So I think there’s shifts in every category and that there’s, you know, do this stuff long enough and you realize like, actually the fun stuff’s right over there.

    John Jantsch ( 20:25. 39 )

    So I know you don’t want, or you mentioned that you didn’t really want to be seen as like the crystal ball, but on, some of this stuff, but how far away are we from the idea where a client or a prospect is going to take an action on our website. And that’s going to trigger for agents to do certain things on our behalf and, know, maybe even have a conversation with that person and, and really

    You know, there’s an element of removing humans from the entire interaction. I how far away are we from that? Or do you think that buyer behavior will dictate that we never go there?

    Andy Crestodina ( 20:57. 462 )

    Hmm.

    Andy Crestodina ( 21:06. 84)

    I can easily imagine a CRM set up where when there’s a new lead that it goes and researches this person and brand and then takes the first step toward potentially disqualifying them and then handling some kind of automated conversation saying like, thanks for reaching out. We probably don’t fit, know, but maybe check out these other things instead. Here’s some alternatives. Here’s some, you know, possible providers.

    But if the, but the sort of lead scoring thing, if it works, then it builds a whole guide. It does a bunch of research for you. looks at Dun & Bradstreet or checks out their LinkedIn profile. And then the rep gets this sort of like little coaching session with AI on how to talk to this prospect. And so again, that’s exactly what you said a few minutes ago, where is it going to make us more efficient in it by setting aside like these low quality leads and help us prioritize relationships?

    John Jantsch ( 21:49. 294 )

    Yeah.

    Andy Crestodina ( 22:05. 324 )

    by helping us really prep for this really high stakes conversation. there’s a bunch of little uses for AI in there, but yeah, probably every lead should have an appended little sales guide that goes with it with the six questions you should likely ask based on what’s happened with them in the news and who you’re talking to and what likely challenges are.

    John Jantsch ( 22:24. 876 )

    Yeah. And I think that that’s really going to be the key is we’ll remove friction where clients want friction removed, right? They want to do their own research. Maybe they want to get their own pricing, you know, things like that. We’ll remove that friction, but then we’ll get really smart at where do they, where do they actually crave human interaction? You know, not necessarily need it, but, want it. and I think it’s that sort of beautiful combination that is going to always be the tight wires.

    Andy Crestodina ( 22:42. 328 )

    and move around.

    Andy Crestodina ( 22:51. 944 )

    I think so. think that’s making people feel special, listening, showing them you care. I said it about design a bit ago, certainly in service. I’m not, I’m never going to stop caring and talking to people in my days like today. Eight meetings back to back. Love it. I’ll take it. I don’t mind a bit. I’m energized by these and conversations just like this one, John.

    John Jantsch ( 23 :02. 616 )

    Yeah, awesome.

    John Jantsch ( 23 :17. 506 )

    Well, awesome. Well, let’s not make it 20 years to the next time. Let’s have you back much sooner than that. Again, I appreciate you taking a few moments to drop by. Is there anywhere you want to invite people to connect with you, find out more about your work?

    Andy Crestodina ( 23:30. 516 )

    Linked In, the blue button says follow, but if you find the menu and go to connect with me and just say, Hey, heard you on duct tape. I’d be more than happy to connect. And then we can, have an interaction and we can prioritize relationships and take care of each other. And that’s what this is about.

    John Jantsch ( 23 :48. 462 )

    Awesome. Well, again, I appreciate you stopping by and hopefully we’ll run into you soon out there on the road.

    Andy Crestodina ( 23 :54. 21 )

    Thanks, John.

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  • The Forgotten James Bond Book That Influenced the Movies

    The Forgotten James Bond Book That Influenced the Movies

    Consider the James Bond movie in which 007 groups up with an opponent agent to beat a sociopathic supervillain? Of course you do. How about the one in which M is kidnapped and Bond may keep his boss’s living at all costs? Yeah, that sounds common too. And let’s not forget the rogue North Korean [ … ]

    The article The Forgotten James Bond Book That Influenced the Movies appeared first on Den of Geek.

    This article contains spoilers for the Ironheart episode.

    A wicked new arrival has only joined the Marvel Cinematic Universe.

    After followers were fooled one to several days before,<a href=””> Ironheart has suddenly brought a key addition to the world’s highest-grossing company via another Hollywood superstar. While Dominique Thorne’s Riri Williams led<a href=””> Ironheart as something of a tribute to the Iron Man shows, the addition of Anthony Ramos’ Parker Robbins teased that we’d get delving into the darker beautiful part of the MCU. Although the rumor mill had gone into overdrive that Sacha Baron Cohen would be playing the maleficent Mephisto, fans would have to wait until the show’s sixth ( and final ) episode to see him revealed as the one pulling the strings after he was first mentioned 13 years ago (yes, really ).

    Mephisto (Sacha Baron Cohen) in Marvel Television's IRONHEART, exclusively on Disney+. Photo courtesy of Marvel. © 2025 MARVEL. All Rights Reserved.

    Ironheart was littered with links to Mephisto and talks with the Devil, including an earlier addition of a disembodied voice asking The Hood about his deepest desires. The Ironheart episode finally fleshed out the story of Robbins, revealing that Mephisto rescued him during a caper and offered to make him more powerful than the parents who abandoned him. Those away on their Marvel Comics will understand that Mephisto’s Faustian bargains are something of a Monkey’s Paw situation, and although Robbins gets his cloak, he’ll get inflicted with little pain and disturbing voices when he’s without it. When strutting around as The Hood, he’s easier to control and is addicted to his power. Mephisto confirms Robbins was n’ t the first to make a deal, name-dropping everyone from William Shakespeare, to Forbes ’ Top 100 richest people, to three popes, to even Ringo Starr.

    cnx. cmd. push(function( ) {cnx({playerId:” 106e33c0-3911-473c-b599-b1426db57530″ ,}). render ( “0270c398a82f44f49c23c16122516796” ); });

    There’s no word on a potential second season of Ironheart, and with it billed as a limited series alongside the likes of Agatha All Along and Secret Invasion, its cliffhanger ending will likely have to be picked up elsewhere. What consequences Riri will face remain unclear, and although she’s got her BFF back, we don’t imagine Aubrey Plaza’s Death will be too happy that Lyric Ross ’ Natalie is back in the land of the living.  

    Speaking of Death, she was notably introduced in Agatha All Along, which is when Mephisto last got a wink in the MCU. This came after fans relentlessly theorized the demon’s arrival in WandaVision. In reality, Mephisto was first canonized in the MCU way back in 2012’s The Avengers. Although not a direct mention, that film referenced how Mephisto had been aiding S. H. I. E. L. D. while dabbling with the Tesseract. After Mephisto was considered as a potential Deadpool & Wolverine villain before Hugh Jackman suggested Cassandra Nova, the bargaining Beelzebub has been a long time coming.

    Introduced in 1968’s Silver Surfer# 3, Mephisto has had run-ins with everyone from Spider-Man to Doctor Strange. He was notably responsible for turning Harry and Norman Osborn, Otto Octavius, and even Phil Coulson into villains, also being involved in Wanda Maximoff’s descent into madness when he absorbed the souls of her children before “House of M. ” This meant many expected him to pop up in both WandaVision and Doctor Strange in the Multiverse of Madness. Elsewhere in the comics, original Ghost Rider Johnny Blaze got his powers by striking a deal with the horned menace, which is why he appeared in both the Nicolas Cage-led Ghost Rider movies – played by Peter Fonda in the first movie and Ciarán Hinds in 2011’s Ghost Rider: Spirit of Vengeance. Finally, his love of bargaining saw him strike a deal with Peter Parker’s Spider-Man to save Aunt May at the cost of his marriage to Mary Jane Watson in the controversial “One More Day ” arc.  

    It seems as though MCU is giving us its own take on Mephisto this with the Ironheart finale, although a more traditional version of the character ’s origin could still play out in the upcoming Spider-Man: Brand New Day. Early reports suggested Tom Holland’s fourth Spidey outing would be a street-level affair with Vincent D’Onofrio’s Wilson Fisk/Kingpin as its big bad, until wild rumors claimed it would be a more magical outing with Mephisto and Ghost Rider.

    An already stacked cast for Avengers: Doomsday suggests there might not be room for someone like Mephisto as the Multiverse deals with the threat of Robert Downey Jr. ’s Doctor Doom, but assuming the MCU is n’t reset, Mephisto could be a solid antagonist for something like the long-rumored Midnight Sons project or cause Riri more headaches in a Young Avengers outing. It just so happens there’s a Champions arc where he strikes a deal with various young heroes, while his son, Blackheart, possesses Riri.

    Even though some are worried we won’t see Mephisto again for a while, his potential to be a Thanos-level big bad means he’s more than worth the wait.

    All six episodes of Ironheart are available to stream on Disney + now.

    The post The Ironheart Finale Introduced an MCU Villain We’ ve Waited 13 Years For appeared first on Den of Geek.